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Is Guerrilla Marketing Good for Your Business?

Marketing is too broad to define. Some people think it’s about selling. Partly it is true because that is the ultimate goal of marketing; however, it is more than just selling. It’s about strategies in getting the attention of target customers....

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Going Guerilla: Get Inspired by the Latest Street Art Trends

Using somewhat unconventional methods in the marketing world is always a bit of a risk, but nevertheless tends to be part and parcel of any creative task. Risk taking in this sense is all about discovering innovative methods of capturing and...

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Marketing and Manufacturing: What Does the Future Hold?

Mobile technology has made a transformative impact on both manufacturing and marketing. The two industries have never been exclusive (both falling under the larger umbrella of supply chain management), but today’s digital world has brought the...

Six Online Marketing Strategies that Really Work

Six Online Marketing Strategies that Really Work

With the application of technology in marketing and advertising, a paradigm shift has been realized. The internet specifically has had a profound effect on marketing and has completely revolutionized how businesses are noticed and gain customers. To...

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9 Really Annoying Ad Trends That Just Won’t Die In Peace

Source: Esquire.com Advertisers strive to create a perfect ad that would draw prospect’s attention and make a clear statement, but somehow they often end up getting on their audience’s nerves. Why? Maybe because being too creative not always...

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How Guerilla Marketing Works for Small Businesses

Guerilla Marketing, at its core, is advertising that utilises cheap and creative tactics to generate hype and draw attention to a product or service. It often allows you to take “the consumer by surprise, make an indelible impression and create...

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