All around the world, businesses both big and small are looking to guerrilla marketing agencies to help market their next big product or service. It's becoming increasingly harder to capture... Read More
Amsterdam water supplier Waternet wanted to discourage people from urinating in the city's canals during national holiday Queen's Day in April. In order to discourage people from urinating in the... Read More
Have you done this before? Draw an image of a cartoon character on several pages of your notebook. Then quickly flip the pages to create the illusion that the character you drew is moving? It... Read More
I could almost hear the brand manager of the clothing line Inhabitant saying “I want to create the biggest fashion show for a winter collection. How do we do that?” The Creative Director of... Read More
It’s been a while since I watched a movie that made me feel like I want to jump into the movie screen and join in the action. I first felt it when I watched Star Wars. I literally wanted to... Read More
What better way to promote a new album single than to introduce it to the club scene on a popular night? That's just what Waxdolls did to promote their new single, Brain Pop. Their strategy?... Read More
What is Guerrilla Marketing? Guerilla marketing is to come up with a marketing and promotional campaign that is creative, original, affordable and most importantly east to carry out. it is done... Read More
Stride Gum claims to 'be ridiculously long lasting', so they decided to create a ridiculously long lasting web banner that would test the limits of a person's ability to click a mouse and hold... Read More
A great way to get a lot of buzz around your new product is to utilize local (or not so local) internet celebrities. Well that is just what the makers of the first-person shooter game, Call of... Read More
In Brazil, beach-goers are enjoying the sun and refreshing taste of Sprite soda. Not to mention the free shower! Yes, that's right...Sprite installed a giant shower on the beach! Before you go... Read More