UNICEF always has some very interesting campaigns to promote awareness of their cause. In Stockholm, UNICEF has been projecting images of child refugees across the city. It’s an eerie campaign where these ghost-like images are projected on the streets of Stockholm at night.
Last year, over 3500 child refugees came to Sweden and now live on the streets struggling to get by.
This campaign definitely captures the attention of people walking by initially; however, I wonder how they ultimately relate it back to their campaign.
If you’d like to help out, feel free to sign a petition to help spread awareness of this growing issue.