Creative Advertising

10 Risqué Advertisements That Helped Further a Brand

10 Risqué Advertisements That Helped Further a Brand

No matter how far along humanity claims to be, every guerilla marketer knows that sex still sells. The trick, of course, is to be a bit clever in how sexuality, intimate situations and risqué suggestions are presented in advertisements, whether those advertisements are in print form, on the Internet or within videos. The double entendres and tongue-in-cheek commentaries that abound in the followin... »

35 Beautiful and Color Filled Vintage Ads For Your Inspiration

35 Beautiful and Color Filled Vintage Ads For Your Inspiration

If you’re stuck in a creative rut here is a beautiful list of old advertisements in hope to get your creative juices flowing. This list features a solid range of different products too from FashionMagazine to soups to Disney Movies. Sometimes it’s nice to revisit the past to see how far we’ve come. It’s also nice to draw inspiration from older creative examples if only to d... »

Top 24 Creative Vintage Advertisements for Your Inspiration

Top 24 Creative Vintage Advertisements for Your Inspiration

Design inspiration can be taken from anything. How about some beautiful and creative vintage advertisements? Here is a list that will hopefully get your creative marketing juices following. Just because a design is old doesn’t mean it can’t keep you inspired for new ideas; there is so many insights to be learned from these examples like colour, typography or microcopy. SEE ALSO: 35 Bea... »

Are You Integrating your Online and Retail Operations?

Are You Integrating your Online and Retail Operations?

It is becoming critically important for small and medium-scale merchandisers to connect their retail and online inventory. Every seller of actual goods who operates a storefront is now essentially operating two businesses, one face-to-face with visiting customers and another with online customers who are making claims on the exact same inventory. As consumers have grown comfortable with making pur... »

22 Insanely Cool New Packaging Designs from Around the World

22 Insanely Cool New Packaging Designs from Around the World

When it comes to packaging you want your design to be bold, eye-catching, and a little bit daring. Packaging that embodies all three is more likely to get noticed, making it stand out against similar products, and above all, makes your product more enticing to consumers. Here are my top 22 picks of the best new packaging designs from around the world. 1. The Chocolate Image credit Designed by a gr... »

5 Essential Packaging Design Tips for Smaller Brands

5 Essential Packaging Design Tips for Smaller Brands

When it comes to packaging for your product, you should be viewing its design as one big call to action for the consumer – “buy me; I’m your best option”. For this reason, it’s imperative that you invest in your packaging design to create something that will set you aside from your competitors and make your product stand out on the shelves or online. Great branding together with seductive product ... »

10 Years of GoPro: How the California-Based Business Made It Big

10 Years of GoPro: How the California-Based Business Made It Big

10 years ago, Nick Woodman’s office (and bedroom) was a Volkswagen van. Today, he is the billionaire founder of GoPro, formerly Woodman Enterprises. How does one take the leap from struggling entrepreneur, trying to get an idea formulated and off the ground, to kicking it big time? It’s simple: do what you love, keep at it, and be in the right place at the right time. Do What You Love ... »

[INFOGRAPHIC] The Value of Coupons in Digital Marketing Campaigns

[INFOGRAPHIC] The Value of Coupons in Digital Marketing Campaigns

If you own a retail business and you haven’t offered a coupon to lure new customers and reward your current ones, this new research will convince you to start. In three years, the use of online coupons has increased 13%. It’s a great way to attract new customers, promote a new product, offer a trial of a new product, gain feedback, or gain customer retention. The use of digital coupons... »

39 Beautifully Designed Coasters You’d Actually Love to Use

39 Beautifully Designed Coasters You’d Actually Love to Use

Creative bar coaster designs can be a unique way to market your product or service. It’s a place that is often overlooked, but a striking design can certainly start a conversation with a potential new customer. If you considering creating a unique coaster, you’ve come to the right place! After scouring the internet, I’ve compiled this compilation of 39 beautifully designed coaste... »

Digital Marketing Content: How to Get It Right

Digital Marketing Content: How to Get It Right

Getting the Basics Right Whether you are creating your own digital marketing content or employing the services of a creative agency, the most important thing to remember is to ensure you get the basics right. First of all, great design will grab the reader’s attention. From the layout through to choice of colour and imagery, the aesthetic aspects of your design will engage your audience and encour... »

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