There are certain advantages for consumers who shop online. Price comparisons and customer reviews are at your fingertips. You can research your potential purchase and compare alternatives all... Read More
As a developer, I have come to know that mobile technology is becoming more real, while the real world seems to becoming more augmented. Statistics indicate that by the year 2015, there will be... Read More
Smartphones conquering the world, consquently applications entering every part of our life. Among them, Augmented Reality apps are more and more popular since they make everything - really everything... Read More
McDonalds has been known for several things: happy meals, golden french fries and unhealthy fast food are just some of what comes to mind. McDonalds has been known for their unhealthy fast food... Read More
Unilever, a global hygiene and personal care brand, decided to take the digital route in one of their recent campaigns. 5SEIS, an audiovisual design agency based in Argentina, partnered up with... Read More
As a new immersive technology for smart phone users, augmented reality (AR) for Android applications are destined to become commonplace on every smart phone in the next couple of years. What... Read More
Don't confuse technology with innovation and never ever think that technology is a milestone. Great campaigns are the simplest ones. The only thing that's necessary to create a great campaign... Read More
Have you seen a crazy person? They stand alone in a crowd and move around as if they are holding and interacting with physical objects. That’s exactly what Nokia Lumia 610 did in their latest... Read More
Oktoberfest, a 16-day festival held in Munich, Bavaria, Germany is a festival to celebrate beer. Millions of people from all around the world come to Munich to partake in Oktoberfest and binge... Read More
It’s all in the name. Augmented Reality (AR) is really supposed to improve your reality, make your experience things you definitely can’t in reality. That’s is the charm of AR. It gives... Read More