Contributor | Creative Guerrilla Marketing's Posts

Which Social Media Platforms Should You Be Using in 2014?

Which Social Media Platforms Should You Be Using in 2014?

If you’re new to social media, it can seem like a daunting prospect. Which social media platforms should we active on? is a common question, and I’ve seen many businesses answer this by signing up for every social media channel going – but don’t do this! You need to think about how much time you have spare for your social media marketing – it really is a 24/7 job. Social media do... »

The Shocking Dark Side of the World Cup That Few People See

The Shocking Dark Side of the World Cup That Few People See

Brussels, 25 June 2014 – The whole world has its eyes on Brazil. On television, via the internet and on big screens erected in squares, parks and stadiums  around the world. All against a backdrop of colourful, jubilant people. The word “Brazil” evokes images of happy, smiling people, dancing away under a never-ending summer sun. And more recently, of course, the word has become synonymous with fo... »

4 Irrefutable Social Media Marketing Tips Just In Time For The World Cup

4 Irrefutable Social Media Marketing Tips Just In Time For The World Cup

In a world of status updates, hashtags and check-ins, it’d be pretty difficult to avoid traces of the 2014 World Cup even if you tried. A recent study by Media Bistro claims that over 3.6 billion people will be watching the global sporting event this year, or, half the world. The games have brought with them the biggest social media following in history, beating out even the Sochi Olympics a... »

Guerilla Marketing Will Get Your Business Noticed

Guerilla Marketing Will Get Your Business Noticed

Guerilla marketing is hallmarked by its ingenuity, cost effectiveness AND noncompliance to traditional dogma. It is creativity marketing at its best. Guerilla marketing uses free or low-cost platforms to get your marketing message to the largest demographic in a natural and organic manner. By definition, there is no formula to guerilla marketing but there are some ideas that can act as beginnings ... »

The Drinkable Book Provides Clean Water To Those In Need

The Drinkable Book Provides Clean Water To Those In Need

The Drinkable Book is a life saving tool that filters water and teaches proper sanitation & hygiene to those in the developing world. Each book is printed in two languages on technologically advanced filter paper, capable of killing deadly waterborne diseases. And each page is coated with silver nanoparticles, whose ions actively kill diseases like cholera, typhoid and E. coli. Once water is p... »

3 Awesome Tools to Gain More Twitter Followers

3 Awesome Tools to Gain More Twitter Followers

Gaining Twitter followers is no easy task. Well, for some anyways. There are many articles on the subject of gaining Twitter followers, but in this article I’ve boiled down the 3 best tools and services to jumpstart your Twitter marketing efforts and gain a following fast. It is important to note that follower count is only a number. What really matters is engagement. I’ll talk about  that in a fu... »

How To Use Mobile Marketing To Increase Retention

How To Use Mobile Marketing To Increase Retention

You’ve done your job and convinced the customer to complete the transaction. Now how do you keep them coming back for more? Here are simple ways you can leverage mobile marketing to develop a cost efficient, and impactful, retention strategy. Know when to push — and when to pull back “Push messaging” by way of mobile apps or SMS messages sent to your customer’s mobile device can be an inexpe... »

Secrets Behind the Sidewalk: How 3D Sidewalk Art is Made

Secrets Behind the Sidewalk: How 3D Sidewalk Art is Made

Sidewalk art has the ability to turn pavement into a canvas. In fact, some of the greatest pieces of art of our generation are not only right under our eyes, but also, under our feet. So how can a flat surface make our mind see a tower of superheroes, a fishing hole or a snowman in July? It’s not as hard as it looks. For starters, seeing actually means believing. When trying to understand the scie... »

How Can One Leverage Augmented Reality for the Marketing World?

How Can One Leverage Augmented Reality for the Marketing World?

Many brands are now using Augmented reality (AR) for the promotion of new products and services. But is it going to survive in the marketing world in the near future? Here are some ways in which marketers can leverage AR in the marketing world. Augmented reality is a concept in which the viewer’s surroundings are augmented with digital imagery and data related to the images. Augmented reality is n... »

Digital Marketing Content: How to Get It Right

Digital Marketing Content: How to Get It Right

Getting the Basics Right Whether you are creating your own digital marketing content or employing the services of a creative agency, the most important thing to remember is to ensure you get the basics right. First of all, great design will grab the reader’s attention. From the layout through to choice of colour and imagery, the aesthetic aspects of your design will engage your audience and encour... »

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