Contributor | Creative Guerrilla Marketing's Posts

10 Brilliant Marketing Tactics You Must Try In 2015

10 Brilliant Marketing Tactics You Must Try In 2015

We might be a couple of months into 2015, but there’s still time to take stock of your business and its objectives. Marketing budgets are slated to increase this year, thanks to the recognition of the important role digital marketing plays in profitable businesses. Whether you’re a seasoned marketing professional looking for a refresher or setting out your first digital marketing plans for the yea... »

Running Your Own Conference: Tips to Ensure Its Success

Running Your Own Conference: Tips to Ensure Its Success

One of the best ways to establish your company as a front runner in your niche or industry is to host a conference or convention. People love events like these because they offer fantastic opportunities for networking and face time with industry leaders that would have been difficult or maybe even impossible to get outside of the communal environment these events provide. Of course, knowing that t... »

5 Digital Strategies That Startup’s Should Seriously Consider

5 Digital Strategies That Startup’s Should Seriously Consider

When you first start a business, there are probably a million and one things to think about and another million decisions that need to be made. It can be easy to overlook a few important things during your initial startup, and making the wrong decision on something can cause you to incur a lot more expenses than you initially thought. There are many ways to save money in your business, and of cour... »

Increase Response Rates Over 30% With Personalised Direct Mail Campaign

Increase Response Rates Over 30% With Personalised Direct Mail Campaign

With more and more money being thrown at digital marketing every year, now is a great time to look at ways to maximize the impact of your print campaigns and restore balance to your marketing efforts. Why? Events like Valentines Day in February, Mothers’ Day, taking place in the UK in March and in the US in May, along with Easter in April, mean that Q1 and Q2 of 2015 are practically crying o... »

[Infographic] Harnassing the Power of On-hold Marketing

[Infographic] Harnassing the Power of On-hold Marketing

Nearly all businesses these days have some form of on-hold marketing. Generally though, it is not very well thought out and is used purely to fill the waiting time between when a customer calls and when the customer finally gets through to speak to you. Your business may be missing a big opportunity to utilize this important window of opportunity to more effectively to promote products & servi... »

A Quick Guide to Retaining Customers for Life after the End of Any Promo

A Quick Guide to Retaining Customers for Life after the End of Any Promo

If you have ever ran any sort of promotion for your business, assuming that it was a successful promotion, you will probably have noticed a very definite spike in subscribers, sales or traffic during the special offer or event. However, all to often this is a short lived increase which trails off after the promotion. So how can you retain these new customers once the promo draws to its conclusion?... »

Diamonds in the Rough: Understanding the Difference between Good Content and Great Content

Diamonds in the Rough: Understanding the Difference between Good Content and Great Content

We live in an age of content overload. Go online and it doesn’t take long before you’re bombarded by content, whether it be text, images, video or a combination of the three. As a result we have developed filters to sift through all that uninteresting noise and lock onto those sparkly little diamonds in the rough that we might well find entertaining. What exactly differentiates a diamond from say…... »

Want to Extend Your Brand Reach? Create a Marketing Video

Want to Extend Your Brand Reach? Create a Marketing Video

When it comes to unconventional marketing, video marketing is one strategy that allows for much creativity in so many ways. A one minute video is worth 1.8 million words, according to Dr. James McQuivey of Forrester Research. Talk about getting a bang for your buck. As much as 45.4 percent of Internet users view at least one video within a month. That 45.4 percent equals to 100 million people. So,... »

21 Kick Ass Offline Marketing Ideas

21 Kick Ass Offline Marketing Ideas

Don’t miss the 21 offline marketing ideas listed below. It’s easy to believe innovation and results can only be driven digitally, but some of the best advertising and marketing takes place away in the physical world. The best marketing strategy will combine offline marketing with various digital elements to make sure you’re covering all the touch points for your brand. Offline ma... »

11 Unreal Augmented Reality Examples

11 Unreal Augmented Reality Examples

It may seem that Augmented Reality use in marketing campaigns is slowing down; however, some marketers have found ways to use it to create some very interesting campaigns that truly shock and awe their audience. The Augmented Reality (AR) technology is still being developed and improved in various forms while marketers continue to work with this technology to test the many opportunities. Below are... »

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