July 11, 2011 by Ryan Lum - 4 comments
I always think it is best to give credit where credit is due. There are many great alternative advertising and guerrilla marketing blogs out there, but I found these to be the best thought leaders in the space. As a blogger, I think it is important to recognize other bloggers out there that are really contributing to the community.
If you are looking to stay up-to-date with guerrilla marketing news and strategy, I’d highly recommend bookmarking these sites and checking in often. The following list is in no particular order.
Below you will find unconventional marketing websites from around the world. All of them provide great examples of guerrilla or unconventional marketing strategy.
Did we miss one? Let us know by commenting below!
Marketing Alternatif [French]This is a wonderful blog that is curated by the Guerrilla and Ambient Advertising agency, Tribeca. The blog is updated regularly and covers various topics of Alternative Advertising and Interactive marketing. Even though they are based in France, they cover a wide range of guerrilla marketing examples that takes on a worldly perspective.
Guerrilla Communication BlogThis is the blog of guerrilla marketing agency, Guerrilla Communication. Updated often, this blog shares wonderful examples of guerrilla marketing with a side of personal commentary that adds a spice of characteristic to the blog. This blog also features marketing examples from around the world.
Creative CriminalsCreated by three marketing individuals, this website has a wonderfully refreshing website design that provides examples of creative advertising. Although not specific to guerrilla marketing, they often provide guerrilla markting examples.
Digital Buzz BlogThis blog is a very popular source for marketers around the world that has a large following and is updated almost daily. This site features the latest digital ad campaigns, hot new websites, interactive marketing ideas, virals, industry news, social media, insights, and other great digital trends from all over the world.
Paper Planes [French]This is a wonderful blog that features a very minimal site design which I really enjoy. Although posts are somewhat irregular, it doesn’t skimp on the content. The blog writes on different forms on guerrilla marketing, ambient advertising and outdoor marketing examples. Although still relatively new dating back to 2009, it has become a regular in the community.
Ninja Marketing [Italian]Founded in 2004 by two individuals, this blog has become a large resource for marketers. The blog takes on a ‘Mashable-sk’ approach by covering a wide variety of topics from Social Media to creative design.
Bloguerrilla [Italian]This blog looks at guerrilla marketing and other forms of “unconventional marketing” on a fairly regular basis. Founded back in 2007, it has gained a large readership via their social media channels and great content.
Invisible Red [Portuguese]This is the agency blog of boutique guerrilla agency, Torke. Also updated fairly regularly, this blog has become a staple in the guerrilla marketer’s arsenal for good reading. It covers a wide variety of marketing examples that are not limited to guerrilla.
BuzzillaThis is the blog of Numero10, a branding and communication agency based in Berne, Switzerland. The blog features daily guerrilla marketing example updates that have been found over the internet. It’s good to see agencies keeping up-to-date!
BEcause XMThis is the agency blog for BEcause, a conversation marketing agency specialising in experiential marketing and social media. We get people talking about brands in the real and digital worlds. This blog features more strategy and tips rather than examples.