Guerrilla Marketing
Coca-Cola: Sing For Me Vending Machine
December 17, 2012 by Ryan Lum - 0 comments
We love this marketing concept that Coca-Cola has been doing with the vending machine. It’s always lighthearted and fun! Well just in time for the holiday season, they’ve done it again.
The ‘Sing For Me Vending Machine’ was placed at the Royal Institute of Technology in Stockholm. Instead of a logo on the front, the machine said ”Sing for me”. By singing a short christmas carol the machine dispensed a free Coke once the person has finished singing the carol.
Keep it up Coca-Cola!
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