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Hyperflesh Gets ‘ahead’ using Guerrilla Marketing

June 3, 2011 by Ryan Lum - 3 comments

Hyperflesh Gets ahead using Guerrilla Marketing Guerrilla Marketing Hyperflesh is a company founded by Landon Meier that creates realistic and somewhat disturbing baby head masks.The masks are carefully handcrafted by the artist out of extra thick latex. He decided to market these unusual products by strutting them around town which ended up turning a lot of heads.

When you have a stunt that is somewhat bizarre or curious, you tend to generate a large crowd and a lot of interest. Check out the videos below to see the reactions these masks got!

You can also see more photos of other creative masks on their facebook photo page.

For more information, check out Hyperflesh.

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About Ryan Lum

Ryan Lum is the founder and editor of Creative Guerrilla Marketing. He is passionate about creative marketing, social media and design. Connect with him on LinkedIn or Twitter

View all posts by Ryan Lum →

  • http://www.partybaggers.co.uk party bags

    I like Guerilla marketing. They always have unique, funny and weird ideas.

  • Downtown Dan

    Great idea.  A little scary, but still give it a thumbs up!

  • http://www.augustwindows.co.uk/ Double Glazing

    Retailers are always looking for new ways to market their product. This form of marketing has been around for several years.

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