Microsoft recently promoted their new Windows 7 phone with a guerrilla marketing campaign based in Paris. The Windows 7 phone could be found in blocks of ice around the city of... Read More
When I think of a brand that does some great unconventional marketing, I think Red Bull. Why? They own events. Take for example the Red Bull FlugTag event. A whole event that is completely all about... Read More
Guerrilla marketing is all about reaching a large audience, creating buzz and increasing ROI..all with a very minimal budget. Ray-Ban recently did a guerrilla marketing campaign that consisted of... Read More
Why is it that the back of the bench is always used for marketing promotions? The reason is simple. It it always faces the street and its a large amount of real estate to put an advertisement!... Read More
Need more guerrilla marketing ideas? As the web becomes more mobile, so has marketing tactics! Today we present a couple examples of how marketing has become more 'mobile'. No, we aren't talking... Read More
I hope that everyone had a wonderful holiday and fun New Years! Today we put together our top 5 Guerilla marketing articles from our blog in celebration of bringing on the New Year! From creative... Read More
The Canadian government recently funded an art piece that looks like smog surrounding an empty box. This new sculpture was opened at the U.S.-Canada border crossing near Vancouver, BC. The... Read More
It allows buildings to move, transform and even communicate! A new advertising phenomenon is taking the world by storm. 3d Projection Mapping allows marketers and advertisers to create surreal... Read More
Guerrilla warfare is defined in Wikipedia as “a form of irregular warfare….in which a small group of combatants use ambushes, sabotage, the element of surprise and extraordinary mobility….to... Read More
Passangers arriving at Heathrow Airport Terminal 5 were given a welcome that they would not soon forget. A flashmob of talented vocalists set the soundtrack for this T-Mobile promotion that is... Read More