Guerrilla Marketing

4 Simple Steps to Better Facebook Marketing Results

4 Simple Steps to Better Facebook Marketing Results

There are no one-size fits all strategy to implementing a successful Facebook campaign. Consumers are challenging to predict, and even more difficult to turn into actual paying customers. But there are some tips that you can apply to your campaign to maximize the chances. Here are some simple steps that you should take to achieve better Facebook marketing results. 1) Create A Purpose Create an ad ... »

VW Broken Billboard Shows That Original Parts Matter

VW Broken Billboard Shows That Original Parts Matter

In Turkey, lots of Volkwagen owners prefer to get cheaper parts for their cars which ultimately don’t work properly. That’s why Volkswagen created the broken billboard to showcase that non-original parts will ultimately fail you. The billboard appears to be stuck between two different ads as it tries to cycle through. In the center they placed a small VW ad that says “If it is no... »

Corona Brightens Up Your Day With The Sun Beam

Corona Brightens Up Your Day With The Sun Beam

Nobody likes sitting on a shady patio. You originally went outside so you could enjoy the sun with your friends. Well, Corona Extra decided to do something about it. Introducing the Corona Extra Sun Beam, a reflective surface that extended the sunshine to those unfortunate to be stuck in the shade. SEE ALSO: Beck’s Beer: World’s First Playable Music Posters Corona partnered with Toronto agency Zul... »

KLM Unites Amsterdam and New Yorkers With Digital High Five

KLM Unites Amsterdam and New Yorkers With Digital High Five

If you’re a company with a smart marketing agency, there are no limits to what you can do with your campaigns. With the advent of new technologies and new innovations, we’re always interested to see just how companies are taking unusual and unique steps into the future with their marketing. This was exactly our thought when we saw the KLM: Live High Five campaign, which perfectly sums ... »

Carlsberg Brings Countries Together With Border Football

Carlsberg Brings Countries Together With Border Football

It might be responsible for some of the biggest street brawls in England and parts of Europe, but you can’t deny that football brings people together. The FIFA World Cup has shown us that it can take people from all around the world and unite them in both celebration and passion. Carlsberg has taken the world’s love of football one step further, by testing to see if it is powerful enou... »

Reebok Challenges Fans To Tattoo The Biggest Logo On Their Bodies

Reebok Challenges Fans To Tattoo The Biggest Logo On Their Bodies

Nothing says brand loyalty like getting your favorite logo tattooed on your body, right? What? Strange though it might seem, brand tattooing is far from a new idea, but we’ve certainly never seen it done in the way that Reebok is doing it in their latest campaign running in Sweden in partnership with the Tough Viking race. Reebok Forever Reebok’s new campaign is called Reebok Forever, ... »

Dogs Up For Adoption Being Matched On Tinder

Dogs Up For Adoption Being Matched On Tinder

Tinder is one of the most popular dating apps with over 10 million users and over 600 million ‘swipes’ per day. Thousands of singles are getting matched daily and there doesn’t seem to be an end in sight. Perhaps a single man or woman doesn’t need to find a partner, but rather a new furry friend! Rosie Animal Adoption in Montreal is trying a new way to connect dogs with pot... »

Volkswagen Surprises Moviegoers With Shocking Cinema Stunt

Volkswagen Surprises Moviegoers With Shocking Cinema Stunt

When it comes to something as important and powerful as road safety, it can be hard to get your point across with traditional advertising that, despite many tragic and funny ideas, is often ignored. Why? The biggest problem seems to be that although people are watching the ads, the content just isn’t getting through to them on the level it needs to so they change their behavior. This is wher... »

Molson Gets Strangers To Sing “O Canada” For A Free Beer

Molson Gets Strangers To Sing “O Canada” For A Free Beer

The first thing that we feel we absolutely have to say about this campaign, is that it is yet another in a line of awesome Molson Canadian campaigns that have hit the web in the last year or so. These guys have got their marketing strategy sleek and perfect, to the point that they’re spreading a brand that screams local engagement all over the world. In their latest campaign they’re ba... »

Marketing 101: Learn How Your Charity Can Reach Benefactors Online

Marketing 101: Learn How Your Charity Can Reach Benefactors Online

Whether you’re the proud founder of an animal charity or the leader of a foundation with an environmental focus, you need plenty of promotion to get your nonprofit off the ground. Using social media and online marketing is a great way to connect with potential partners. Online charity funding has dramatically increased. In 2011 alone, 140 of the largest charities received $1.2 billion in onl... »

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