Our Top 5 Guerrilla Marketing Articles of 2010

January 3, 2011 by Ryan Lum - 0 comments

I hope that everyone had a wonderful holiday and fun New Years! Today we put together our top 5 Guerilla marketing articles from our blog in celebration of bringing on the New Year! From creative sticker examples to outlandish 3D projection mapping, below you will find our top guerrilla marketing articles of 2010! Let us know which is your favorite article by commenting below! Happy New Year!

1) Creative Uses of Stickers in Advertising

The use of stickers in advertising is not only an innovative way to attract attention, it is also an extremely cost-effective way to create a lasting impression. Many companies, whose only form of advertising is stickers, have seen an increase in business by as much as 550%. The great thing about these stickers is that they can be easily customized and this is probably one of the main reasons why they have become so popular. In this post, we’ve collected some of the most striking and creative examples of stickers in advertising. What do you think of these type of adverts? Please feel free to share other examples that you may know of in the comments’ section below.

2) 122 Must See Guerilla Marketing Examples

As creative thinkers we have to think of new and exciting ways to grab people’s attention every day. Here’s a showcase of some amazing examples of Guerilla advertising.

3) 50 Awesome Guerrilla Marketing Ideas

Guerrilla Marketing is all about creating buzz and unconventional marketing tactics. Below are some great examples of Guerrilla Marketing that I believe make quite an impact. Let me know what you think! This article is a great addition to the 122 Must See Guerilla Marketing Examples post.

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4) UNICEF Sells Dirty Water in Guerrilla Marketing Campaign

I remember stumbling across this genius guerrilla marketing campaign idea a couple months back. This campaign is a great example of guerrilla marketing because it created a huge buzz in the street and actually returned great results.

A vending machine was set up on the streets advertising dirty water. Instead of different varieties of soda, it was actually different varieties of diseases found in dirty water. Stunning! It is even more interesting that people would actually put in a $1 (which ultimately was donated to the cause) to see what came out.

Let us know your thoughts of this campaign by commenting below!

5) 24 Unique Examples of Creative Bus Stop Advertising

This week we will look at creative ways to approach bus stop advertising through creative guerrilla marketing.  Bus Stop advertising is a great way to explore new ideas and way to market. Stepping away from the traditional way we advertise can really bring something new and create buzz for your brand. Below you will see 24 Unique Examples of Creative Bus Stop Advertising. Let us know what you think by commenting below!

Runner Up 12 MUST SEE Guerrilla 3D Projection Mapping Examples

It allows buildings to move, transform and even communicate! A new advertising phenomenon is taking the world by storm. 3d Projection Mapping allows marketers and advertisers to create surreal landscapes by projecting images on objects. As you watch these videos, notice how much buzz is created as people record and take photos of the event via their mobile phone. For those of you who are not familiar with the term or marketing technique,

“Video Projection Mapping is an exciting new projection technique that can turn almost any surface into a dynamic video display. Specialized software is used to warp and mask the projected image to make it fit perfectly on irregularly shaped screens. When done right, the end result is a dynamic projection installation that transcends ordinary video projection. The goal of this site is to compile examples of impressive uses of video mapping techniques.” - videomapping.tumblr.com