Industry trade shows can be an excellent way to present a new side of your organization directly to a market of interested consumers. By participating as a vendor at a trade show, you are often... Read More
Lets analyze a guerrilla marketing product placement stunt and thus, identify keys that respond to a marketing mystery: Can objects be successful at emotional storytelling?? Why some are successful... Read More
Tweet #evolove with what you love. That's what Spint, a mobile network, wanted the public to do in a recent social media marketing campaign. The company wanted to promote their new EVO and... Read More
Who said feminine hygiene wasn’t marketable? Well, timing is everything. And while successful viral marketing campaigns usually occur once in every thousand attempts, this is one that can... Read More
According to the ancient mayan tribe, the end of the world is set for December 21st, 2012. The Mayan Apocalypse is coming! But that doesn't mean it's the end of the world. At least that's the... Read More
Street art is everywhere! It's taking over buildings, covering the streets and painting the world! Not only is it a fun and creative art form, but it is also often used in guerrilla marketing... Read More
We love this marketing concept that Coca-Cola has been doing with the vending machine. It's always lighthearted and fun! Well just in time for the holiday season, they've done it again. The... Read More
Mad Men – one of the most successful television shows around today – is set in an era when taglines and print advertisements ruled the marketing world. But nowadays, it’s not enough to just... Read More
Here is a fun and creative billboard that truly takes your breath away. It's a billboard created to promote awareness of the Miele S8 vacuum cleaner. The billboard was created by advertising... Read More
By now you've probably heard of this term, 3D printing. PARTY, a creative agency in Japan, created a store that allows people to get mapped and printed into a 3D model. It reminds me of the... Read More