Augmented Reality Applications – From the consumer to the business
- May 7, 2013 by Brian TaylorWith the increased use of Smart phones and other mobile devices, augmented realty, or AR campaigns are a unique and smart way to reach your consumers. Instead of traditional methods of... Read More
Opel ADAM – The Color Changing Car
- May 6, 2013 by Thomas VigWith the launch of the new cool Opel ADAM, Opel has reached out to the young “hipsters” in town by placing the car in the heart of Copenhagen, near some fancy bars, so it would gain attention... Read More
Land Rover Replaces Keyboard Escape Key
- May 3, 2013 by Xath CruzIt wasn't too long ago when Y&R and Land Rover came up with a genius marketing concept. To promote the Land Rover, they gave away a survival book to each of Land Rover buyer. It was no ordinary... Read More
The Boardgame Resume: A Creative Guerrilla Resume Example
- May 2, 2013 by Ryan LumAs guerrilla marketers, it's always about how to stand out and be unconventional. People get bored of seeing the same things over and over again. It's no different when you're job... Read More
Fevicol ‘Glues’ Runners During Maration
- May 1, 2013 by Xath CruzIt's completely ridiculous... and funny... and history has proven that you can never go wrong with humor. Fevicol, a popular glue brand in India, decided to take the humor route in their... Read More
4 Ways for Bands to Expand Their Brands This Summer
- April 30, 2013 by ContributorSince Beatlemania in the early sixties, band merchandising has been a cash cow for musicians all across the globe. And now, in a market where a t-shirt can be more profitable than an actual CD,... Read More
Renault Clio: Unsuspecting Drivers Get A Pleasant Surprise During Test Drive
- April 29, 2013 by Xath CruzWhen you're doing a marketing campaign for a car, there is but one objective, sell a car. There's no going around it. Whatever you do, it has to be something that will pull a prospect to a... Read More
[Infographic] 2013 Social Media Cheat Sheet
- April 26, 2013 by ContributorIt's sometimes tricky to keep up with the sizing conventions on the different social networks. How big is a profile pic vs an avatar? How much of my content will actually be seen? How should I design... Read More
How Music Artists Can Use Balloons To Launch Their Sales
- April 25, 2013 by Xath CruzLast month, Coke took on balloons to spread love and happiness throughout a city. It was a great idea to use something as childishly romantic like a balloon to demonstrate how a simple gesture as... Read More
Nothing Cashional: Why Giving Out Free Money Is Great For Business
- April 24, 2013 by Xath CruzThere are times when you will just realize that the best way to make people realize the value of something is when they lose it or found someone else’s. This is the primary strategy used by... Read More
What's Hot Today
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