North Face Store Floor Disappears, Forcing Shocked Shoppers to Scale the Wall

North Face Store Floor Disappears, Forcing Shocked Shoppers to Scale the Wall

North Face, an outdoor clothing company, is arguable one of the most well known brands when it comes to outdoor apparel. This North Face shop in South Korea decided to play a little game with their shoppers. North Face partnered with South Korean creative agency Innored to created a unique pop-up store that gave shoppers quite the surprise. Customers would walk in expecting not... Read more »

Nescafé Locks A Thousand Red Mugs All Around Croatia

Nescafé Locks A Thousand Red Mugs All Around Croatia

Bringing social media campaigns into the real world isn’t really that difficult, but doing it in a way that is innovative, new, and likely to attract attention can be. A range of businesses have been exploring real world social media options in their recent campaigns, with most settling for interaction via hashtags and QR codes. This recent Nescafe campaign is a little di... Read more »

11-Year-Old Dubstep Girl Could Be The Next Youtube Dance Sensation

11-Year-Old Dubstep Girl Could Be The Next Youtube Dance Sensation

This past week a 11-year-old girl by the name of Adilyn Malcom or “Audacious Adi” as seen on YouTube has taken the internet by storm. We’ve all seen these recent dance videos of people doing their dance routines to Nicki Minaj addictive song anaconda, and perhaps it’s the next Gangnam Style viral meme. Meet Adi, an 11-year-old motocross girl who has neve... Read more »

40 Cool and Creative Ads That Are Larger Than Life

40 Cool and Creative Ads That Are Larger Than Life

Sometimes the most shocking campaign that sticks out in our mind is the one that is the biggest. Going big is a great way to get your brand noticed in a large and crowded area. The object itself doesn’t even need to be that complex. One great example of this is the large telephone poster from TELE2. If you’re looking to spice up your marketing efforts, try playing w... Read more »

TopShop: Instagram Powered Social Catwalk

TopShop: Instagram Powered Social Catwalk

TopShop is famous for their cutting edge fashion and social catwalks. This year they decided to try something new and social by creating an Instagram/Facebook powered Social Catwalk. Unlike a normal catwalk where models strut their stuff down the runway, the Social Catwalk is powered by 5 VIP Instagrammers who went around taking their favorite snaps of unique outfits during fas... Read more »

Smart Car Creates a Highly Amusing Dancing Traffic Light That Will Get Your Hips Moving

Smart Car Creates a Highly Amusing Dancing Traffic Light That Will Get Your Hips Moving

If you’re a business selling smart cars and smart transport, your marketing had better be just as smart as your products, otherwise disappointment is the meal of the day. Luckily, Smart is that business. Producer of smart, urban transport, in the form of cars and electric bicycles, they wowed us with their football vending machine, and had us laughing at their big city ca... Read more »

[INFOGRAPHIC] The Recipe For Going Viral

[INFOGRAPHIC] The Recipe For Going Viral

It isn’t easy to predict what marketing strategies will produce viral content. To be sure, we’ve seen some blundering attempts recently, but take heart: There are some consistent elements in successful campaigns that your brand can follow. If you’re looking to see viral success, it’s important to consider a couple things such as: making sure it’s easily sharea... Read more »

NYC Coffee Shop Recreates ‘Friends’ Central Perk Coffee Shop

NYC Coffee Shop Recreates ‘Friends’ Central Perk Coffee Shop

Need a coffee fix and are in the Soho area? Eight O’Clock Coffee has you covered with their pop-up cafe at 199 Lafayette St. in New York City. The show Friends is celebrating its 20th Anniversary this year. As a tribute the packaged coffee company Eight O’Clock Coffee has teamed up with Friends to create an exact replica of the Central Perk set. The cafe will be open September ... Read more »

Artist Turns Clouds Into Beautiful Works Of Art

Artist Turns Clouds Into Beautiful Works Of Art

We’ve all been there…staring up at the clouds imagining what they could be. If you use your imagination, a cloud could appear to look like a rabbit or perhaps a turtle. Everyone imagines a different thing, so it’s always fun to see what other people see. Martin Feijoó (aka Tincho) is a Cloud Shaper. On his last trip to Mexico, he decided to start taking photog... Read more »

Massive Milk Crate Cow Bar Pops Up In Sydney

Massive Milk Crate Cow Bar Pops Up In Sydney

Devondale, Australia’s number one dairy company, wanted to increase their brand’s exposure in a recent campaign where they created a large cow out of milk crates and gave out free samples of their milk. Devondale partnered with experiential marketing agency Maverick Marketing and Communications who engaged  Big Kahuna Imagineering to create “Matilda”, a ... Read more »

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