KLM Canada Creates Unique Billboard That Simulates Flight Takeoff

KLM Canada Creates Unique Billboard That Simulates Flight Takeoff

KLM wanted to share the love of flying with people all over Canada. That’s why they created a very unique billboard that allows users to actually interact with it. The billboard was actually very simple in design as it just had a picture of a KLM airplane; however, the way it was designed was very unique. Agency Bleublancrouge placed a canister on the billboard that was c... Read more »

Pop-up Store That Makes You Pay In Calories

Pop-up Store That Makes You Pay In Calories

People in Chile are becoming more and more health conscious. More people are taking to the streets to get in their daily exercise and Colun, a Chilean dairy company, wanted to encourage this great behavior while also promoting their brand. To do this, they created a unique pop-up store experience. The Colun pop-up store contained athletic wear in all colors and sizes. Once a pe... Read more »

Le Festival de Magie de Québec Creates The Most Magical Billboard You’ll Ever See

Le Festival de Magie de Québec Creates The Most Magical Billboard You’ll Ever See

Hogwarts might have competition as the Festival of Magic in Québec is rocking it in terms of advertising their company. To bring awareness to this amazing festival for magic, they created a very unique billboard stunt. They created what appeared to be a standard billboard; however, it was powered by a unique mechanical device that controlled a broom. They then staged a worker t... Read more »

Are You Integrating your Online and Retail Operations?

Are You Integrating your Online and Retail Operations?

It is becoming critically important for small and medium-scale merchandisers to connect their retail and online inventory. Every seller of actual goods who operates a storefront is now essentially operating two businesses, one face-to-face with visiting customers and another with online customers who are making claims on the exact same inventory. As consumers have grown comfort... Read more »

Turn For Live Effect Musical Flashmob by Publicis

Turn For Live Effect Musical Flashmob by Publicis

There seems to be a marketing tactic we’re seeing a lot of recently. I’d like to call it the  “do this for that” effect. The campaign that comes to mind that did this very well was the “Push to add drama” campaign by TNT Benelux by Duval Guillaume Modem. It’s where a button or switch of some sort is placed in a unique location in which ... Read more »

The Mobile Advantage of Guerrilla Marketing

The Mobile Advantage of Guerrilla Marketing

Ever since the concept of guerrilla marketing was coined by Jay Conrad Levinson back in 1984, the practice of using low-cost, high-exposure experimental advertising has continued to increase its popularity. Everything from graffiti bombing to flyer distribution to flash mobs has been used to receive exposure in a way that is effective and memorable without costing a lot of mone... Read more »

22 Insanely Cool New Packaging Designs from Around the World

22 Insanely Cool New Packaging Designs from Around the World

When it comes to packaging you want your design to be bold, eye-catching, and a little bit daring. Packaging that embodies all three is more likely to get noticed, making it stand out against similar products, and above all, makes your product more enticing to consumers. Here are my top 22 picks of the best new packaging designs from around the world. 1. The Chocolate Image cre... Read more »

Polish Red Cross Encourages Donations With Unique Restaurant Placemats

Polish Red Cross Encourages Donations With Unique Restaurant Placemats

We love it when charities get their heads around guerrilla advertising to produce a campaign that is both successful towards campaign goals, as well as innovative from a marketing standpoint. The way that we look at it, campaigns that advertise charity have one of the hardest jobs: to get people to give something and get nothing in return. But, this latest campaign from the Pol... Read more »

Coca-Cola Billboard Provides Free Wrapping Paper During Holiday Season

Coca-Cola Billboard Provides Free Wrapping Paper During Holiday Season

In their most recent Christmas campaign, Coca Cola has teamed up with Duval Guillaume Modem to create outdoor advertising with a twist. Instead of showcasing a flat poster, as is traditionally the medium for such billboard type advertisement, Coca Cola has run a simple guerrilla marketing campaign that has proven to be very effective. Seen in Belgium a few days before Christmas... Read more »

36 Most Creative Elevator Advertisements You’ll Ever See

36 Most Creative Elevator Advertisements You’ll Ever See

Here at Creative Guerrilla Marketing we love all things creative! It’s refreshing to see creativity in some of the most dull places. What’s more dull than waiting in a tiny box? I came across some very creative ambient advertising examples in one of the most dull and boring places, the elevator. Usually, it’s a cramped area where people avoid awkwardness and c... Read more »

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