A Special Guerrilla Valentine
- February 1, 2012 by Ryan Lum"I might have told you this story, maybe not. When I was a kid my mother and I went to visit my grandmother, Marta at the diner where she worked as a waitress. She was older than the other girls... Read More
Augmented Reality Storytelling
- January 30, 2012 by Ryan LumOne of the keys to great marketing is great storytelling. Watch as Marco Tempest, a magician and illusionist for the 21st century, blends cutting-edge technology with the flair and showmanship of... Read More
Breaking Your Web Routine With The Escape Button
- January 27, 2012 by Ryan LumSão Paulo’s 17th International Contemporary Art Festival created an online tool for people to escape from their virtual routines, that habit of checking out thousands of times the same... Read More
AXE Anarchy: A Social Graphic Novel Marketing Campaign
- January 25, 2012 by Ryan LumAxe, a fragrance company, is taking a social approach to marketing with their latest YouTube/Facebook social campaign in order to introduce their latest fragrance line, Anarchy. Unlike previous... Read More
Guerrilla Ghost Installation Scares Speeders To Slow Down
- January 23, 2012 by Ryan LumSpeeding on the road and pedestrian safety is a huge problem in Ukraine. They have the highest percent of pedestrian collisions in Eastern Europe with a whopping at 56%. The solution? The... Read More
Become A Fan. Get Your Flame. Win A Mini.
- January 20, 2012 by Ryan LumI must say that MINI, a car company, has done a wonderful job of social media marketing. Back In May 2011, MINI ran their "It's Personal" Photo Box Guerrilla Marketing Campaign. The campaign... Read More
Jeep-In Turns Poland Into A Big Treasure Map
- January 18, 2012 by Ryan LumDo you remember a thing called geocaching? A concept where individuals could add real-world outdoor treasure and mark it using GPS? It encouraged users to explore locations both near and far. With... Read More
Getting up to Speed on Mobile Marketing
- January 16, 2012 by Mike DolpiesYou can't get too far these days without hearing about “Mobile Marketing.” Mobile Marketing is simple. It's about engaging your customers and prospects on their mobile devices. It covers , QR... Read More
Fashion Industry Behind The Scenes With LG [Viral Video]
- January 14, 2012 by Ryan Lum"I knew there was some serious smoke and mirrors going on in the fashion game. Never thought they would go this far. Unbelievable..." That was the video description that went with the most... Read More
Does Social Campaign By Jugend Gegen AIDS Go Too Far?
- January 13, 2012 by Ryan LumOver 33 million people in the World are HIV positive. More than 2 million people die every year as a result of the AIDS virus. But still the Catholic Church has not given up on their negative... Read More
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