Norte Beer: With / Without Photoblocker
- December 9, 2011 by Ryan LumIn a time where everyone has a digital camera and Facebook photo tags are inevitable, it's time to step up your game. That's why Norte Beer came up with the clever tagline, "Night is very... Read More
Facebook Advertising by Olla Condoms Sends Men Friend Requests From Unborn Sons
- December 5, 2011 by Ryan LumBrazilian condom makes, Olla Condoms, is attempting to scare their target market into wearing protection by sending them friend requests from their unborn son. The Olla Condom's... Read More
Bacardi’s Facebook Social Campaign Simulates a House Party With Your Friends
- December 3, 2011 by Ryan LumBacardi recently launched a holiday promotion campaign that utilized your Facebook Data to personalize a first person view of a house party. Enjoy walking into a party where all the eyes are on... Read More
Fake Bodies Scattered Around Canada Promote Suicide Awareness in Guerrilla Campaign
- November 28, 2011 by Ryan LumVital Action wanted Vancouverites to visit their website to raise awareness about a court case, learn about assisted suicide, and sign a petition to the Attorney General. As a grassroots... Read More
The Carlsbad Toreador Street Art Example by Snyder
- November 21, 2011 by Ryan LumWhen walking through the streets in Carlsbad, CA, the last thing you'd expect to see is a bullfighter and accompanying bull. Street artist Snyder recently did a street art installation that... Read More
The Lay’s Chip Machine Makes Potato Chips Before Your Eyes
- November 15, 2011 by Ryan LumSome advertising campaigns try to hide the secret to their product and keep it all a mystery. Not Lays! In this new campaign called the "Lay's Machine", they put their 'secret' front and center... Read More
Vitro Agency Experiential Marketing Campaigns Leave You Kicking for More
- November 11, 2011 by Ryan LumSometimes all it takes to keep you going is a little support from the ones you care about. VITRO, the agency behind the Newcastle Brown Ale Guerrilla Marketing Campaigns, touched the... Read More
Augmented Reality Makes Starbucks Cup Come Alive
- November 8, 2011 by Ryan LumWho wouldn't want to make a magical creature come to like and interact with their cup of joe? Starbucks will be launching its first major augmented reality app this coming holiday season that... Read More
Bristol Zoo’s Gorilla Marketing
- November 8, 2011 by Brittany LyonsAny reader of this blog has to be familiar with the concept of "guerrilla marketing," which uses unconventional marketing techniques to spread a message to consumers in unsuspecting ways and in... Read More
Manhattan Bridge Comes Alive with 3D Projection Mapping
- November 7, 2011 by Ryan LumAs Above – So Below is a video mapping projection installation, conceived and created by a group of six artists, John Ensor Parker, Simon Anaya, Farkas Fulop, Johnny Moreno, Richard Jochum,... Read More
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