Carlsberg #barbandits Interactive Bar Tap Allows Patrons to Try Their Luck and Win Free Beer

Carlsberg #barbandits Interactive Bar Tap Allows Patrons to Try Their Luck and Win Free Beer

The campaign by the Danish Agency Konstellation for beer giant Carlsberg talks about Carlsberg’s interactive tap, which activates a slot spin with photos once someone purchases a beer. The point is that once a beer is bought you are allowed to participate by sending your photo in through Instagram with their hashtag. It gives you the chance to win a free beer with each spin. Wh... Read more »

Sibylla Instagram Campaign Allows Patrons to Get Fortune Told via Fries

Sibylla Instagram Campaign Allows Patrons to Get Fortune Told via Fries

The video shows a Swedish Fast Food brand, Sibylla, which together with the agency Volt decided to team up with a Fortune Teller in a unique way. They decided to ask customers to flip their fries over to show a pattern which would be enough for the Fortune Teller to predict their fortune. This was easily done by taking a photo of it, hash-tagging and then waiting 24 hours for t... Read more »

Ford Pulls an Epic Speed Dating Prank on Unsuspecting Single Men

Ford Pulls an Epic Speed Dating Prank on Unsuspecting Single Men

Got a hot date for Valentine’s day? You might want to make sure she doesn’t drive a mustang. Ford recently pulled a hilarious stunt on unsuspecting bachelors who signed up for a blind date with an attractive woman who happened to be a professional stunt driver. The scene starts where the two singles meet at a normal cafe and talk about you usual first date topics. A... Read more »

Want to Extend Your Brand Reach? Create a Marketing Video

Want to Extend Your Brand Reach? Create a Marketing Video

When it comes to unconventional marketing, video marketing is one strategy that allows for much creativity in so many ways. A one minute video is worth 1.8 million words, according to Dr. James McQuivey of Forrester Research. Talk about getting a bang for your buck. As much as 45.4 percent of Internet users view at least one video within a month. That 45.4 percent equals to 100... Read more »

This Valentine Experiment Proves It’s Not Just All about Flowers and Chocolate

This Valentine Experiment Proves It’s Not Just All about Flowers and Chocolate

According to a small survey, only 2% of Danish men love Valentine’s Day. Anthon Berg, a chocolatier, decided to run a little Valentine experiment to convert nonbelievers into people who actually enjoy being more romantic towards their loved one. Anthon Berg partnered with Danish agency Robert/Boisen & Like-Minded to conduct a scientific experiment using 32 couples. Th... Read more »

Midttrafik Bus Viral Ad May Be the Most Epic Bus Video Advertisement Ever

Midttrafik Bus Viral Ad May Be the Most Epic Bus Video Advertisement Ever

I rarely watch videos advertising bus companies, but when I do, I watch videos from Midttrafik. Midttrafik isn’t your standard bus company. They have cloth seats, large windows and holding handles. Ok, yea it’s pretty standard; but their advertising is not! Back in 2012, they ran an epic bus video advertisement that got a lot of media attention and over 1.2 million ... Read more »

Mcdonald’s Allows You to Pay with Love. Are You Lovin’ It?

Mcdonald’s Allows You to Pay with Love. Are You Lovin’ It?

McDonald’s decided to take their slogan, “I’m Lovin’ It” to a whole new level with their latest campaign that debuted with their Super Bowl ad. Between February 2nd and February 14th, McDonald’s customers will be randomly selected to have the opportunity to pay for their meals with various random acts of kindness — such as calling their mom o... Read more »

Terry Crews Marries Himself In Hilariously Bizarre Old Spice Commercial

Terry Crews Marries Himself In Hilariously Bizarre Old Spice Commercial

Terry Crews has been the face of Old Spice for some time now, and with good reason. He’s freaking hilarious. In this bizarre Old Spice commercial, Terry Crews explodes in a dream and wakes up to notice that he married himself. It’s ads like these that leave us wondering, what the heck did I just see? SEE ALSO: What Can Old Spice Teach Us About Effective Marketing? O... Read more »

21 Kick Ass Offline Marketing Ideas

21 Kick Ass Offline Marketing Ideas

Don’t miss the 21 offline marketing ideas listed below. It’s easy to believe innovation and results can only be driven digitally, but some of the best advertising and marketing takes place away in the physical world. The best marketing strategy will combine offline marketing with various digital elements to make sure you’re covering all the touch points for yo... Read more »

TAM Recruits Family Members to Deliver Flight Safety Instructions

TAM Recruits Family Members to Deliver Flight Safety Instructions

TAM Airlines partnered with Wunderman Brazil to give flight passengers a trip they would never forget. On December 31, 2014, TAM Airlines replaced the typical airplane safety video crew with that of some of the passenger’s relatives and loved ones. The slight change to the safety video added a very personal touch and spread the spirit of the holidays on this special day. ... Read more »

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