Sam Ewen, Founder of Interference Inc. and co-founder of The Supertouch Group. - Photo by Michael Schmelling Interference Inc. is a guerrilla marketing company based in New York City that... Read More
Lipton Ice Tea made a huge splash with their latest experiential campaign where they placed a vending machine on the ocean waves in Cape Town, South Africa on December 18th,... Read More
Several months ago, Lexus created a unique campaign that introduced an interactive element to traditional print media. They called this, CinePrint. To promote their latest Lexus IS, they came up... Read More
Around the same time last year, Touchwood Design, an award-winning graphic design studio based in Canada, sent out small gifts to clients as a thank you. After seeing the success of their last... Read More
Thinkable Digital has launched a brand new competition, giving entrants the chance to win a full social media evaluation from its team of experts The competition entitled: 'Guess the... Read More
When you think of balloons, the first image that pops into mind of most people is that of tiny helium balloons you could buy at fairs. However, when used right, balloons can become more than just a... Read More
Even as social media is a ever-growing force in our pop culture landscape, many businesses are still hesitant to tap into its full potential. You probably already know how important it is to build,... Read More
As a developer, I have come to know that mobile technology is becoming more real, while the real world seems to becoming more augmented. Statistics indicate that by the year 2015, there will be... Read More
Remember Coca Cola Zero's "Unlock the 007 in you. You have 70 seconds!" stunt? Well, it's time to take a little behind-the-scenes look of all that just didn't have any 007 in them *no pun... Read More
It's one of those things when you feel like there's something there but not enough to get you going. The Objective The challenge is to increase awareness on Volkswagen's new model, "Up" using a... Read More