Creative Guerrilla Marketing
BSA

Lipton’s Tea-mometer – A Thermo Activated Vending Machine!

Guerrilla Marketing - March 12, 2013 by Ryan Lum

Experiential Marketing agency, Stretch, helped Lipton Ice Tea promote their tagline, ‘Never Lose Your Cool’ in a fun experiential campaign by creating The World’s First Floating Vending... Read More

Coca-cola Takes over Airlines in Latest Guerrilla Campaign

Guerrilla Marketing - March 11, 2013 by Xath Cruz

The objective of the campaign is pretty straightforward. Coke wants to prove that Coke Zero doesn't taste any different from their regular Coca Cola. If it does have a difference, it's so small... Read More

Razorfish Creates Tweeting Bicycles for #SXSW

Social Media Marketing - March 10, 2013 by Ryan Lum

The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013) offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative... Read More

#FEED Revolutionizes Digital Storytelling for #SXSW Attendees

Social Media Marketing - March 9, 2013 by Ryan Lum

SXSW 2013 is underway and it's better than ever. The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013) offer the unique convergence of original music, independent... Read More

Creative Examples of Guerrilla Marketing

Guerrilla Marketing - March 8, 2013 by Shane Jones

With today’s oversaturation of advertisements and marketing, you need something really creative to catch people’s attention. Guerilla marketing seeks to be subversive, new and interesting, taking... Read More

Japanese Retailer Uses Kinect to Make Mannequins Come Alive

Guerrilla Marketing - March 7, 2013 by Xath Cruz

Robots, walking dolls, remote control cars... these are things we don't really stop liking. It takes us back to those times when life was simple and happiness was easy to be had. That's why... Read More

5 Simple Tips For Creating Sales Messages That Produce Insanely High Conversions

Guerrilla Marketing - March 6, 2013 by Contributor

Many people think copywriting is about the words on the page. This could not be farther from the truth. Copywriting is about the psychological forces behind the words. When you understand the... Read More

How Your Business Can Use Social Media To Boost Interest

Social Media Marketing - March 5, 2013 by Charli Radke

Many businesses find that radio and TV ads still help them reach potential customers. If you want to get the most coverage for your dollar, though, you have to come up with innovative ways that your... Read More

Fiftyfifty’s Frozen Cinema Simulates Being Homeless In Guerrilla Campaign

Guerrilla Marketing - March 4, 2013 by Ryan Lum

Fiftyfifty is a unique gallery based in Düsseldorf, Germany, that is actively trying to help out those less fortunate and are homeless. With the help of Havas Worldwide, Düsseldorf, Germany,... Read More

Creative Billboard Produces Drinkable Water From Air

Guerrilla Marketing - March 1, 2013 by Ryan Lum

In Lima, Peru, many people suffer from the lack of potable water due to polluted wells and a lack of rain. Thankfully the wonderful people over at Mayo DraftFCB and UTEC realized they could use... Read More

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