Creative Guerrilla Marketing
BSA

[Behind The Scenes] Those Who Didn’t Unlock the 007 In Them

Viral Marketing - February 5, 2013 by Ryan Lum

Remember Coca Cola Zero's "Unlock the 007 in you. You have 70 seconds!" stunt? Well, it's time to take a little behind-the-scenes look of all that just didn't have any 007 in them *no pun... Read More

Volkswagen Up: Newspaper app

Mobile Marketing - February 4, 2013 by Xath Cruz

It's one of those things when you feel like there's something there but not enough to get you going. The Objective The challenge is to increase awareness on Volkswagen's new model, "Up" using a... Read More

Stop Using Ineffective Offline Marketing Campaigns

Guerrilla Marketing - February 3, 2013 by Contributor

Entrepreneurs and small businesses tend to make many of the same mistakes when it comes to offline marketing. Often they’ll fail to reach their target demographic and end up wasting time and... Read More

Brand Yourself for Success

Creative Advertising - February 2, 2013 by Brooke Samsonite

A logo is one of the first things you'll need when creating a business or brand identity -- yet it's one that you absolutely cannot rush. When done right, a logo enhances customer perception and... Read More

Hitman: Mobile Marketing & Street Art Collide

Street Art - February 1, 2013 by Ryan Lum

On January 29th, 2013, New Science Agency, hired barcode artist Scott Blake to create a digital mosaic portrait of Agent 47 from the popular game Hitman HD: Trilogy. The mural is comprised of... Read More

Retractable Ski Boots Sponsored by Hertz

Viral Marketing - January 31, 2013 by Xath Cruz

Hertz created (sort of) created a product, retractable ski boots. By all accounts, it's a good, maybe even a great, idea. It saves space and makes it easier to travel with it around. The... Read More

Google Please Hire Me – A Guerrilla Job Resume Video

Guerrilla Marketing - January 30, 2013 by Ryan Lum

Sometimes it takes a unique approach to land your dream job. Enter, Matthew Epstein and his creative guerrilla job resume video. With the remainder of his savings account, armed only with a... Read More

Awesome Examples of QR Codes in Marketing

Mobile Marketing - January 29, 2013 by Contributor

QR (Quick Response) Codes have been around for almost 20 years. They were first invented in Japan back in 1994 by Denso Wave – the parent company behind Toyota – for use in car manufacturing... Read More

The Occupy IKEA Marketing Strategy

Guerrilla Marketing - January 28, 2013 by Ryan Lum

The Occupy movement is a protest movement against social and economic inequality, its primary goal being to make the economic structure and power relations in society fairer. Local groups... Read More

Evian Creates A Playground Everyone Can Enjoy!

Guerrilla Marketing - January 28, 2013 by Xath Cruz

It's a photo submission contest. That's the gist of the Evian campaign. What sets is apart is the subject of the photos they are asking for, it's photos of people being childish or reliving... Read More

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