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Razorfish Creates Tweeting Bicycles for #SXSW

March 10, 2013 by Ryan Lum - 0 comments

Razorfish Creates Tweeting Bicycles for #SXSW Guerrilla Marketing Photo

The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013) offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.

Razorfish is a digital agency that wanted to do something fun for this years SXSW conference. They created #UseMeLeaveMe, a project where they provided free bicycles for attendees. It isn’t your typical ride-share, this bicycle has a mind of its own. It tweets!

Razorfish Creates Tweeting Bicycles for #SXSW Guerrilla Marketing Photo

It’s a fun project that brought some great attention to the agency and shows how social media can be fun and engaging. Well done guys!

What’s the coolest thing you’ve seen so far at SXSW 2013? Let us know by commenting below!

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About Ryan Lum

Ryan Lum is the founder and editor of Creative Guerrilla Marketing. He is passionate about creative marketing, social media and design. Connect with him on LinkedIn or Twitter

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