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The MINI ‘Salute’ Digital Billboard
MINI is on a roll with their NOT NORMAL marketing campaign. This summer, MINI celebrated the not normal relationship MINI fans have with their cars. They did this by creating a digital billboard that is equally as not normal. A spotter identified MINI car drivers passing by the series of billboards and started a communication. […] More
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Coca-Cola Creates Personalized Billboards in Isreal
Coca-Cola decided to get personal in Israel with their “Personalized Road” billboard. It’s a campaign where they bought ad space on a popular strip of billboards and customized them to display a person’s name when they drove under it. It works if the driver connects to the special mobile app that uses geo-fencing to detect […] More
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The Insect Trapping Billboard
Orphea4D is an insect spray that promises to kill flies and mosquitoes upon impact. In order to demonstrate the power of the product, they decided to put up a billboard on one of the busiest intersections of Milan, Italy. The billboard was painted with a spray jet of super glue coming out of the nozzle […] More
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Creative Billboard Produces Drinkable Water From Air
In Lima, Peru, many people suffer from the lack of potable water due to polluted wells and a lack of rain. Thankfully the wonderful people over at Mayo DraftFCB and UTEC realized they could use the atmospheric humidity to help solve for this problem. The team found out that the atmospheric humidity of the area is 98%, […] More
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Twitter-Powered Billboard to Promote New Clothing Collection
If you want people to get hold of your product, make it easy for them to get hold of your product. It’s an advertising golden rule, the best way is the simplest way. Ditch everything that makes it complicated and just hand it over. Allen Solly Twitter Powered Billboard Allen Solly, a clothing brand for […] More
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Sprint Takes Over Times Square With The Unlimited Love Billboard
Tweet #evolove with what you love. That’s what Spint, a mobile network, wanted the public to do in a recent social media marketing campaign. The company wanted to promote their new EVO and highlight how the phone could help you do what you love. New York is known for having lots of things to do […] More
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This Billboard Ad Sucks! Literally.
Here is a fun and creative billboard that truly takes your breath away. It’s a billboard created to promote awareness of the Miele S8 vacuum cleaner. The billboard was created by advertising agency, Mayer MxCann Erickson, in Slovakia. It just goes to show you how impactful marketing can be when in the right context. The […] More
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10 Examples of Beautiful and Effective Digital Signage
For small, location-based businesses digital signage is a great marketing tool. While signage and displays in businesses is nothing new the idea of using digital signage is becoming more well-known for businesses in a variety of industries. Some companies have been using forms of digital signage for a long time, but in the last few […] More
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The Changing Landscape Of Creative Outdoor Advertising
Advertising is constantly changing, and in order to be at the front of the pack, companies need make sure that their advertisements really stand out. Creative advertising is the key to ensuring that the public see your advert, and you can really make a difference by going outside. The scope for advertising outside using creative […] More
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20 Creative Ambient Ads for Your Inspiration
Here are some really creative examples of ambient advertising / outdoor marketing. Some of these are more extreme than others; however, they are all really interesting examples of creative advertising. “Ambient advertisements are effective means at pushing a brand message in front of consumers and can develop even better top of mind recall within target […] More
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Billboard Design Thinks Outside the Box
The Canadian government recently funded an art piece that looks like smog surrounding an empty box. This new sculpture was opened at the U.S.-Canada border crossing near Vancouver, BC. The sculpture, named Non-Sign II, is the project of the Seattle art and architecture firm Lead Pencil Studio. The concept was lead by Lead Pencil Studio’s Annie Han […] More
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25 Must See Creative Outdoor Billboard Examples
A Billboard is a large outdoor advertising structure commonly found in high traffic areas such as alongside busy roads. A billboard is one of the best and effective way on promoting products and services specially if it looks attractive. In this post you will see some of the effective billboard designs which will get your […] More
Ryan Lum
Xath Cruz
Contributor
