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What if Instagram turned into your new favorite (and addictive) adventure game? How can a brand boost its presence through a fun, and social game? Don’t look any further, Biskrem, a Turkish biscuit brand, came up with an amazing idea on how to engage with the audience through Instagram in the most creative way! Instagram […] More
Have you ever wondered how an Instagram filter could taste? Grey Istanbul was eager to find out and that’s why they created a filter-based vending machine that relies on Instagram photos. The Istanbul-based advertising agency took creativity to the next level by combining the sweet tooth most of us have with our passion for Instagram […] More
In the world of organ transplants and the people who need it, reality unfortunately is at a loss as many people who could be donors decide not to, and this is a wide area where the black market cuts in deep with bizarre stories of people waking up with a missing kidney and so on. […] More
The campaign by the Danish Agency Konstellation for beer giant Carlsberg talks about Carlsberg’s interactive tap, which activates a slot spin with photos once someone purchases a beer. The point is that once a beer is bought you are allowed to participate by sending your photo in through Instagram with their hashtag. It gives you the chance […] More
The video shows a Swedish Fast Food brand, Sibylla, which together with the agency Volt decided to team up with a Fortune Teller in a unique way. They decided to ask customers to flip their fries over to show a pattern which would be enough for the Fortune Teller to predict their fortune. This was […] More
Every now and again, a brand does something that isn’t just totally unexpected but game-changing for the world of guerrilla marketing innovation that you just know you’ll be seeing mimicked and recreated by brands the world over. This is what’s happened with IKEA’s recent advertising campaign for their PS 2014 collection, imagined by Russian ad […] More
Björn Borg is a underwear company that prides itself on their fun & colorful design. They decided to create #unforgettablenight, a guide through nightlife around the world through an online exhibition. The site is a digital exhibition wall for nightlife photographers from all around the world and will work as a photo feed available for […] More