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    A Young Valet Gets An Unexpected Surpise

    Volvo Trucks have kept us on our toes in the last year with their innovative and interesting video campaigns that have covered everything from Jean-Claude Van Damme doing the splits between two trucks, to a hamster driving a truck out of a quarry, and just about everything in between. In each of the videos Volvo Trucks […] More

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    McDonalds Pranks Drive Through Customers In Austria #AprilFools

    What better time to do a little prankvertising than April Fools? McDonald’s hired DDB Tribal to bring you this amazing prank campaign. Imagine driving up expecting to be handed a hamburger only to be greeted by an opera singer or a professional wrestler. Watch as these unsuspecting burger patrons get more than what they asked for. […] More

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    Why Are We so Hooked on Prankvertising?

    2013 was truly the year of prankvertising, and the trend has bled into 2014. Promoting movies, soft drinks, airlines, smartphones, beer and even phone books, brands have entertained millions of online video viewers with prankvertising efforts. Branded prank videos have flooded the Internet as companies scrambled to capitalize on this viral trend. So why aren’t […] More

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    Coca-cola Zero Pranks Strangers by Adding Zero

    There you are, just spending a lazy afternoon fishing with your friend. Nothing out of the ordinary, just a couple of people also enjoying the day. All of a sudden, 54 people show up out of the blue cheering you on and encouraging you catch the biggest fish! On March 3rd, that’s just what the […] More

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    Zombies Lurk Beneath New York Streets in Walking Dead Prank Marketing Campaign

    If you were scared to walk over street grates before, now you definitely won’t do it! AMC’s “The Walking Dead” returns on Sunday and wanted to make sure people knew about it. With New Yorkers becoming the focus of many prankvertising campaigns, the team decided to do their own funny prankvertising campaign. With the help […] More

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    Chucky Prankvertising Will Make You Never Want To Take The Bus

    Since the producers and makers of the Blair With Project implemented what everyone thought was never gonna be possible, create a new horror tale or folklore that eventually became a classic, I have always doubted whether there will be another horror movie that can do something half as great as what the Blair Witch did. […] More

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    Space Channel Frightens Movie Goers In Ambient Campaign

    AGE Isobar and Space Channel decided to play a little prank on movie goers to promote a series of terror films on the Space Channel. During the normal pre-movie advertisements, they ‘turned off’ all the power and made the theatre pitch black. The crowd booed, assuming that it was a serious technical issue. Little did they […] More

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    Prankvertising for Small Businesses

    On the lips of countless advertisers and marketing strategists everywhere is the infamous, and quite often shocking, “prankvertising.” Employed by industry giants such as LG, Coca-Cola and several blockbuster film productions this year, prankvertising combines the thrill of shock-and-awe imagery with branded messaging to create truly in-your-face advertising. However, as viral as it’s become, many […] More

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    NYC Cube Takes Prankvertising In Another Direction

    Prankvertising has arguably been the viral genre of 2013 with an abundance of brands getting involved on a host of levels in their video marketing whether it be poking harmless fun at interview candidates or pretending to kill someone in a lift. The perpetrators of the lift violence clip; Thinkmodo, have recently released a new […] More