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The way we use social media is changing, and for brands it’s no longer about having the most followers – it’s all about engagement. If nobody sees your tweets or interacts with them, then what’s the point in twittering at all? We recently carved out a new social media strategy that has seen our Twitter […] More
Almost every other blogger, social media manager, or a marketer, is running the rat race by using various social media platforms to promote a brand. Twitter is the 2nd most visited social media platform all over the world (2015).However, many of Twitter’s features makes it slightly complicated to use, or let’s just say time-consuming. This […] More
How would you imagine a digital music festival in terms of interaction? How would you participate in such an idea? Heineken has decided to try this out and it seems that it’s better than it sounds! Heineken in Spain is proud to sponsor during the past years several popular music festivals, but their problem was […] More
Walkers Crisps, an English company, have been running an extended campaign not unlike a number of other potato chip companies where they go to the people and seek new and unusual flavors for their products. The Walkers campaign ‘Do Us A Flavour’ has been everywhere in the UK for the last few months, and now […] More
Westin Hotels & Resorts created a very unique vending machine to encourage people to run a 5K in New York on June 4th. The vending machine wasn’t your typical vending machine as it dispensed New Balance running gear and could only be activated by sending a tweet, “I want to run with @Westin” with your […] More
Have you ever wanted to automatically tweet Pinterest pins? Thankfully it’s pretty easy and just requires two things: RSS and Twibble.io. In this article, I’ll walk you through how to easily and automatically tweet your latest pinterest pins. 1) Find your RSS url Unfortunately Pinterest does not make it easy to get the RSS feed for […] More
Twitter has been experimenting with some very interesting changes in lieu of this years World Cup in Brazil. They’ve been experimenting with adding a little bit of fun to #hashtags such as when you use the hashtag #USA, it will automatically put a USA flag next to the tweet. More recently they’ve been experimenting with […] More
Gaining Twitter followers is no easy task. Well, for some anyways. There are many articles on the subject of gaining Twitter followers, but in this article I’ve boiled down the 3 best tools and services to jumpstart your Twitter marketing efforts and gain a following fast. It is important to note that follower count is only […] More
Twitter recently completely redesigned the profile for all their users, making it much more visual and emphasizing content that matters. We were curious what brands were effectively using the new image real estate so we decided to compile this large list of brands who have a wonderful Twitter design based on the new changes. RELATED: […] More
Social networks are firmly embedded in our world. Facebook, Pinterest, LinkedIn and Twitter are how we communicate and share information. They are also how we advertise and promote our products. Lifelock, a company that specializes in identity protection, has embraced social media as a podium for disseminating its PR and marketing. @LifeLock on Twitter is […] More
For the longest time, I was a huge advocate of Facebook for business. It seemed to draw a LOT more referral traffic than any other social site. That is until they changed their algorithm. Have you noticed that your Facebook business page is getting less likes than before?  Michael Stelzner wrote a great overview of the […] More
How To Use Manage Flitter To Organically Grow Your Twitter Reach Are you struggling to grow your twitter follow? Do you want to grow your Twitter following so that your content gets more eyes? It can certainly take awhile to grow your Twitter following and can be quite frustrating; however, Twitter is a very good […] More