Viral Marketing

Japanese Kissing Booth Allows People to Show Public Affection in the Most Romantic Way

Japanese Kissing Booth Allows People to Show Public Affection in the Most Romantic Way

According to DENTISTE’, people in Japan are known to be somewhat shy and often have a difficult time expressing their feelings towards loved ones. With the help of Japanese advertising agency, ADK, they’ve come up with a beautiful solution to encourage and allow people in Roppongi, Tokyo, to express their feelings in a very public way. SEE ALSO: Japanese Retailer Uses Kinect to Make Ma... »

Mentos Surprises an Amateur Guitar Player in the Most Awesome Way

Mentos Surprises an Amateur Guitar Player in the Most Awesome Way

There is always that one time in your life where you think, hey, I should join a band. Mentos decided to work with Neogama BBH to help make this happen for one lucky person in the most amazing way. They posted what appeared to be a very normal looking poster that mentioned that an anonymous band was looking for someone to join. Little did they know, that person would be in for 3 very awesome surpr... »

Motocross Legend Rides Motorcycle on Open Roller coaster Track in Red Bull Stunt

Motocross Legend Rides Motorcycle on Open Roller coaster Track in Red Bull Stunt

Red Bull is known for some of the most daring and amazing stunts we’ve ever seen. Everything from the Red Bull Stratos jump to building BMX ramps on moving trucks. They’ve been a brand we’ve come to know and love as owning the extreme sports scene. In their most recent stunt they got French moto trials legend Julien Dupont to ride a roller coaster track .Red Bull shows no signs o... »

Living Billboards With Live Bacteria Spreads Awareness of Food Poisoning In Infectious Way

Living Billboards With Live Bacteria Spreads Awareness of Food Poisoning In Infectious Way

Every year over 700,000 Dutch people get infected and food poisoned by seemingly invisible bacteria often found in their own kitchens. To spread awareness of this preventable problem, Dutch creative agency Lemz decided to come up with this interesting set of billboards. The agency created a unique set of billboards that acted like large laboratory petri dishes filled with well placed bacteria.Over... »

Triple Black Challenge ft. Triple Black Collection by Foot Locker #FLTV #Tripleblack

Triple Black Challenge ft. Triple Black Collection by Foot Locker #FLTV #Tripleblack

If ever there was an agency that had taken advertising out of its own comfort zone and into the glorious realms of new experience, it would be Hot Cow with their Triple Black Challenge for Foot Locker. This agency, and this campaign, goes way beyond what we might have expected from them, or have come to expect from any campaign, leaving us thoroughly impressed and happy to spread it around. The Ca... »

A Young Valet Gets An Unexpected Surpise

A Young Valet Gets An Unexpected Surpise

Volvo Trucks have kept us on our toes in the last year with their innovative and interesting video campaigns that have covered everything from Jean-Claude Van Damme doing the splits between two trucks, to a hamster driving a truck out of a quarry, and just about everything in between. In each of the videos Volvo Trucks have brought one aspect of the truck’s construction into focus, like the ... »

11-Year-Old Dubstep Girl Could Be The Next Youtube Dance Sensation

11-Year-Old Dubstep Girl Could Be The Next Youtube Dance Sensation

This past week a 11-year-old girl by the name of Adilyn Malcom or “Audacious Adi” as seen on YouTube has taken the internet by storm. We’ve all seen these recent dance videos of people doing their dance routines to Nicki Minaj addictive song anaconda, and perhaps it’s the next Gangnam Style viral meme. Meet Adi, an 11-year-old motocross girl who has never taking a dance cla... »

[INFOGRAPHIC] The Recipe For Going Viral

[INFOGRAPHIC] The Recipe For Going Viral

It isn’t easy to predict what marketing strategies will produce viral content. To be sure, we’ve seen some blundering attempts recently, but take heart: There are some consistent elements in successful campaigns that your brand can follow. If you’re looking to see viral success, it’s important to consider a couple things such as: making sure it’s easily shareable, focusing on eli... »

KLM’s Dedicated Canine Lost & Found Service Is The Cutest Thing Ever

KLM’s Dedicated Canine Lost & Found Service Is The Cutest Thing Ever

Nothing is worse than losing something on your flight. Trying to locate a lost item often times seems impossible! That’s why KLM decided to do something about it, in a very unique and adorable way. At the Amsterdam Airport Schiphol, KLM is on a mission to reunite lost items with their owner. Often times, it’s almost impossible to return the item as a lot of items don’t have any i... »

Hypnotist Performs Time Travel Experiments in IKEA

Hypnotist Performs Time Travel Experiments in IKEA

It is often very challenging for established companies to make a noticeable impact with their advertising that both inspires their existing audience and encourages more people to choose their products. This is especially true for a company like IKEA, which releases a large number, and variety, of different commercial material every year. So, it makes sense that IKEA wanted to do something differen... »

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