Viral Marketing
New Tiger Woods Nike Ad Going Viral
April 8, 2010 by Ryan Lum - 2 comments
As Tiger Woods prepares for his return to professional golf on Thursday at The Masters, longtime sponsor Nike has created a new ad featuring the voice of the golfer’s late father, Earl Woods. The ad, titled “Earl and Tiger” manages to say a lot about Woods’ current personal situation in just thirty seconds.
Nike will be airing the ad on ESPN and the Golf Channel this evening (and was uploaded earlier today to the Nike Golf YouTube channel) and its tone of somber reflection will likely play well with audiences. While other brands including Accenture and AT&T have dropped Woods as an endorser, Nike has stood by its marquee golf pro.
What do you think of the ad? Let us know!
source: mashable.com
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Jake Ryan
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Jake Ryan
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