Viral Marketing

How to Modularize Your Videos for Increased Views

How to Modularize Your Videos for Increased Views

To get your audience to better understand your online videos, you have to break things down, like a fraction, for them. It’s called “modularization,” and it’s something most professional videos on YouTube have in common. Yet, small businesses and newbies on YouTube still aren’t doing this. Don’t join the losing side on this one. Modularization is easy. It’... »

This Is The Most Adorable Puppy Adoption Drive Video Ever

This Is The Most Adorable Puppy Adoption Drive Video Ever

What better way to help puppies in need than by creating the most adorable viral video ever. Colenso BBDO, an advertising agency based in New Zealand, created this wonderfully cute puppy video for their client Pedigree with the hopes to go viral. Did you know that YouTube pays video uploaders if their video goes viral? Well, that’s their plan with this puppy video. With every single video wa... »

McDonalds Pranks Drive Through Customers In Austria #AprilFools

McDonalds Pranks Drive Through Customers In Austria #AprilFools

What better time to do a little prankvertising than April Fools? McDonald’s hired DDB Tribal to bring you this amazing prank campaign. Imagine driving up expecting to be handed a hamburger only to be greeted by an opera singer or a professional wrestler. Watch as these unsuspecting burger patrons get more than what they asked for. Credits Advertising Agency: DDB Tribal, Vienna, Austria Chief... »

What Can Old Spice Teach Us About Effective Marketing?

What Can Old Spice Teach Us About Effective Marketing?

What can Old Spice teach us about effective marketing? Actually, a whole lot as their ‘the man your man could smell like’ campaign commercial revolutionized their brand and their bottom line. If you think that the commercial itself was clever enough, you are actually not all that wrong, but what was it about the commercial that make it great? Let’s explore to figure it out. What makes for a succes... »

Coca-Cola Creates Virtual Vending Machine for Couples Only

Coca-Cola Creates Virtual Vending Machine for Couples Only

If Valentine’s day doesn’t already make singles feel lonely, this does. This past Valentine’s day, Coca-Cola created a very unique vending machine that only appeared for couples. The team embedded a sensor into wall that detected if couples were talking by. If a couple walked by, a projection would display a very magical vending machine. The vending machine would appear and ask t... »

Why Are We so Hooked on Prankvertising?

Why Are We so Hooked on Prankvertising?

2013 was truly the year of prankvertising, and the trend has bled into 2014. Promoting movies, soft drinks, airlines, smartphones, beer and even phone books, brands have entertained millions of online video viewers with prankvertising efforts. Branded prank videos have flooded the Internet as companies scrambled to capitalize on this viral trend. So why aren’t we bored? Why are we so hooked on pra... »

Old Spice’s Latest Viral Video: Get Shaved in the Face

Old Spice’s Latest Viral Video: Get Shaved in the Face

Old Spice has certain moved away from being your father’s deodorant brand to one of the most hilarious viral video and cool deodorant brands. Ever since they changed the image of the typical Old Spice man from something an old nautical sailor would use to a ripped and jacked african american man, they’ve been turning heads. SEE ALSO: Smell Like a Man, Man – Old Spice Goes Viral Targeti... »

Coca-cola Zero Pranks Strangers by Adding Zero

Coca-cola Zero Pranks Strangers by Adding Zero

There you are, just spending a lazy afternoon fishing with your friend. Nothing out of the ordinary, just a couple of people also enjoying the day. All of a sudden, 54 people show up out of the blue cheering you on and encouraging you catch the biggest fish! On March 3rd, that’s just what the creative folks over at Coca-Cola did to promote Coke Zero in their “Just Add Zero” marke... »

Are Viral Marketing Tactics the Right Choice for My Small Business?

Are Viral Marketing Tactics the Right Choice for My Small Business?

When it comes to promoting your products or services, viral marketing can quickly fall into the ‘unknown’ for small business owners and marketers. But these could just complement your new or existing strategy, especially for brands just starting out with a shoestring budget. We have compiled the questions every small business should ask themselves before jumping onto the viral marketing scene… Do ... »

Hilarious Street Prank Brings Strangers in for Unique First Date

Hilarious Street Prank Brings Strangers in for Unique First Date

Stuart Edge is a movie maker, musician, magician and a mormon. He is also widely known for his viral video pranks in which he does everything from trying to get a date using Siri to giving strangers compliments. In his latest prank, Stuart pulls strangers off the beach boardwalk into a funny first date. SEE ALSO: Push The Red Button To Add Drama Flash Mob by TNT Benelux Stuart and his team stand i... »

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