Creative Guerrilla Marketing
BSA

Viral Marketing

Rethink Breast Cancer presents: Your Man Reminder

March 11, 2012 by Ryan Lum - 2 comments

Rethink Breast Cancer presents: Your Man Reminder Guerrilla Marketing Photo

Studies have shown that many young women aren’t checking their breasts for cancer on a regular basis. Studies have also shown that women are 88% more likely to watch a video if it features a really hot guy. Knowing this, Rethink Breast Cancer created a video to help encourage and remind women to check their breasts regularly via an app.

Download the app for free today. For more info, visit http://www.rethinkbreastcancer.com

What do you  think of this video?

Advertising Agency: John St., Canada
Creative Directors: Angus Tucker, Stephen Jurisic
Art Directors: Cheryl Geonanga, Junoh Kim, Denver Eastman
Copywriters: Craig Lobban, Joe Vu, Lucy Foster-Friesen
Team Leaders: Stephanie Hurst, Melissa Tobenstein
Account Executive: Madison Papple
Digital Producer: Cas Binnington
Digital Strategist: Nicole Polivka
Broadcast Producers: Michelle Orlando, Christine Stephens
Developers: Marc Cattapan / Endloop Studios
Production Company: Spy Films
Director: John Grammatico
Executive Producer: Luc Frappier
Line Producer: Peter Oad
Editorial: Steve Manz, Relish
Visual Effects: Justin Lee, Lev Bravo / 567vfx
Audio / Music Directors: Joey Serlin, Vapor Music
Photography: Scott Ramsay

email

About Ryan Lum

Ryan Lum is the founder and editor of Creative Guerrilla Marketing. He is passionate about creative marketing, social media and design. Connect with him on LinkedIn or Twitter

View all posts by Ryan Lum →

  • http://www.facebook.com/sebastian.scheplitz Sebastian Scheplitz

    and where are the videos on prostate and testicular cancer?

  • http://www.facebook.com/gabibianco Gabriela Bianco

    I really, REALLY paid attention to this video. I wonder why. 

Subscribe
Recommend on Google
Subscribe via Email