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Guild Acquires Guerrilla Agencies Interference Inc. and The Supertouch Group
Brooklyn, May 13, 2014 – Guild, an 8 year-old collective focusing on the design and build of creative environments for brands, retail and artistic experiences has added two new services to their offering through the strategic acquisition of Interference Inc. and The Supertouch Group. Both of the acquired companies were founded by marketing agency veteran […] More
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Experiential Marketing & Staffing Company the Hype Agency Hires Veteran Jon Genese as SVP
Boston, MA/ Los Angeles, CA (February 12, 2014) — The Hype Agency, the nationwide marketing and staffing company, announced today they have hired veteran marketer Jon Genese as Senior Vice President, General Manager of the company. This role was created in response to an increasing number of clients, and to solidify Hype’s position as the marketplace leader […] More
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in Agency News
Top 5 Guerrilla Marketing Agencies to Follow in 2014
It’s a fresh new year and guerrilla marketing agencies around the world are making their mark. 2013 was an amazing year with many memorable marketing campaigns. A couple really stood out and went viral. We found some of those agencies and decided to create this list! Be sure to check out our new Guerrilla Marketing […] More
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in Agency News
Interview With Sam Ewen, Founder of Interference Inc.
Interference Inc. is a guerrilla marketing company based in New York City that specializes in unconventional marketing strategies. Founded in 2001 by Sam Ewen, Interference Inc. has worked with several big clients including General Electric, Citigroup, HBO and Cartoon Network. His agency is responsible for some of the most creative unconventional marketing campaigns. For example, they had a 30-foot shark fin pulled up and down the Hudson River to promote Discovery Channel’s Shark Week. More
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Interview With Nicolas Bouvet, Founder of Une Agence Américaine
Une Agence Américaine is a communications agency based in Paris, France that specializes in RFID marketing, public events, street marketing and road shows. The agency is relatively new being a little over 2 years old, but they have big ideas. A pioneer in the deployment of RFID, a Une Agence Américaine thrives on new technology to amplify buzz. […] More
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in Agency News
Why Should Lottery Affiliates Promote Jackpot Sizes?
Using your creativity at full volume while building your marketing strategies is a must, no matter what type of service or product you might need to promote. Needless to say some industries and niches seem to be a little more advantageous than others when it comes to marketing. For example, the lottery industry and its […] More
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in Agency News
Agency News: Interview with Ray Wali, President of Mango Moose Media
Mango Moose Media is a guerrilla advertising agency that has served Canadian businesses since 2001. They have succeeded in executing campaigns for clients such as Nike, Levi’s, Warner Brothers, Proctor & Gamble, and Alexander Keith’s. You can learn more about the company and its services via their website at www.mangomoose.ca. Now meet Ray Wali. Ray […] More
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in Agency News
Agency News: Interview with Calum McGuigan, Founder of Fervent Events
Fervent Events is a Toronto-based marketing company launched in 2009 by Calum McGuigan. The company is focused on guerrilla marketing and brand ambassador staffing for corporate and not-for-profit clients. In addition, Fervent Events also offers corporate and social events management. The company aims to offer its clients creative, engaging and affordable guerrilla marketing and event planning. […] More
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in Agency News
Agency News: Interview with Adam Salacuse, Founder of ALT TERRAIN
Adam Salacuse’s company ALT TERRAIN serves advertising, public relations, media planning and event marketing agencies as the industry’s premier resource for Alternative Outdoor Advertising, Street Media Campaigns, and Influencer Marketing. ALT TERRAIN is dedicated to creating nontraditional media that truly connects with people and makes an impact on their lives. Through ALT TERRAIN, he has […] More
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