Hogwarts might have competition as the Festival of Magic in QuÃ©bec is rockingÂ it in terms of advertising their company. To bring awareness to this amazing festival for magic, they created a very unique billboard stunt. They created what appeared to be a standard billboard; however, it was powered by a unique mechanical device that controlled a broom. They then staged a worker to act like he is putting up the billboard pasting. What comes next is short of amazing if you’re not expecting it.
Le Festival de Magie de QuÃ©bec has created several very interesting advertisements that all are nothing short of magical. This one is particularly funny because this stunt showcases what a person might see at the festival. It truly nails and connects the message with the user.
[ via Piwee ]