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    Coca-cola Creates First Ever “Drinkable” Advertising Campaign

    Coca Cola is taking advertising to the next level, promoting Coke Zero in a sense that you wouldn’t expect! It’s not the sight, nor the sound, but the taste that is promoted on its latest campaign, creating a “drinkable billboard”! Coca Cola along with Ogilvy & Mather created an entire campaign that you can literally […] More

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    Powerade Creates Genius Workout Billboards To Help You Break A Sweat

    Powerade recently created a set of very unique billboards that doubled as workout equipment to emphasize the brand attitude “You have more power than you think”. With the help of Ogilvy & Mather, Powerade created several workout billboards that allows people to practice their rock climbing, weight lifting and boxing skills. The billboards were set […] More

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    Super Bock Creates Foosball Table Powered by Beer Caps

    What’s better than foosball? Free foosball! Ok, well not quite. Super Bock modified a foosball machine to accept payment in the form of Super Bock bottle caps instead of coins as a way to promote their beer brand in the bar. Bar partons could order a bottle of Super Bock beer and keep the bottle cap. […] More

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    Evertek Promotes Extremely Thin Smartphone With Transparent Magazine Ad

    Evertek is a small local mobile brand that is trying to standout among giants like Apple and Samsung, so they worked with the creative folks over at Ogilvy&Mather Tunisia to help them stand out with a very unique magazine ad placement. SEE ALSO: Microsoft Freezing Windows 7 Phone Guerrilla Marketing What they came up with was a unique […] More

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    Would You Answer This Suicide Call?

    Social experiments, when put together properly and executed effectively, have always been a powerful way to send a message. They’re an ideal framework for guerrilla advertising, as many social experiments are cheap to stage, and require little in terms of resources to pull off. Of course, not all social experiments make their case, and sometimes […] More

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    Powerful Google Search Ads For Women Rights

    This is a very interesting campaign created by Ogilvy & Mather Dubai to help spread awareness of women’s rights. This campaign was created for UN Women that used real suggested search results from Google’s autocomplete feature. “This campaign uses the world’s most popular search engine (Google) to show how gender inequality is a worldwide problem. […] More

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    Fevicol Adhesive Sets Up The Free Store

    Welcome to THE FREE STORE, where EVERYTHING you see is for FREE! Fevicol, a brand of adhesives owned by the Indian company Pidilite, wanted to reinforce their position as India’s most reliable glue. To do so, they hired the wonderful people over at Ogilvy & Mather, Mumbai to create this fun store. A store where everything […] More

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    The Coca-Cola® Remix Bottle

    Everyone knows the sound of a Coke bottle being opened. But it’s been the same for over 125 years. So, Coca-Cola® decided to give the classic “psssttt” a fresh new twist and created the Coca-Cola® Remix Bottle together with DJ/Inventor Jun Fujiwara. It’s a social music project that spreads happiness wherever it goes. A team […] More

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    Diet Coke ‘Slender Vender’ Vending Machine

    Coca-Cola partnered with Ogilvy Paris to bring your the thinnest vending machine in the world. It fits where others can’t and works well with the actual product. It’s not the most creative implementation, but it’s definitely a good one that aligns with the product very well. It’s awesome to see how just one small change could make […] More

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    Fevicol ‘Glues’ Runners During Marathon

    It’s completely ridiculous… and funny… and history has proven that you can never go wrong with humor. Fevicol, a popular glue brand in India, decided to take the humor route in their latest guerrilla effort. The Event Mumbai has been hosting one of the biggest marathons in the country in the last several years. It […] More

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