Guerrilla Marketing

122 Must See Guerilla Marketing Examples

June 28, 2010 by Ryan Lum - 75 comments

As creative thinkers we have to think of new and exciting ways to grab people’s attention every day. Sometimes it is by going bigger. Perhaps it’s by coming up with a better social media marketing strategy.

In order to find some creative advertising inspiration, I decided to search the web for the best examples of guerrilla marketing I could find. Below you’ll find 122 examples of creative marketing campaigns.

For those of you who are unfamiliar with the term, guerrilla marketing, you can find a detailed explanation on our ‘What is Guerrilla Marketing‘ page.

Here are some other great compilation articles we think you might enjoy!

Here’s a showcase of some amazing examples of Guerilla marketing.

Nikon Guerilla Marketing Campaign

Swiss Skydive Guerilla Marketing Campaign

Fitness First Guerilla Marketing Campaign

Sharpie Guerilla Marketing Campaign

Wii Guerilla Marketing Campaign

Discovery Channel Guerilla Marketing Campaign

Peugeot 308 Guerilla Marketing Campaign

Stop Global Warming Guerilla Marketing Campaign

Unicef Guerilla Marketing Campaign

Extra Thin Schnitzel Guerilla Marketing Campaign

Duracell Guerilla Marketing Campaign

Bounty Guerilla Marketing Campaign

Charmin Guerilla Marketing Campaign

Tyskie Beer Advertisement

Toyota Ambient Ad

Dubai Healthcare City

National Geographic Museum

Maximum Ride

Elmex

Arkaden

Audi Garage Advertisement

Israel Cancer Association

Elmex

Jif

Parkinson’s Victoria

Vodafone Phone Insurance

Planetarium Prague

Dove

Kleenex

Rexona

McDonalds

Coca Cola Light

Beau Rivage Resort Casino

Divine Body Piercing

North Face

The Samaritans

Volkswagen

Fairfax

Tnuve Mini Cheese

Rentokil

IKEA

Golf GTI

Weight Watchers

Guinness

2012 Movie Advertisement

Project Cuddle

Colgate

Dublin City Council

Creative Coca-Cola Bus Stop Ad

DHL Billboard Campaign

IKEA

Prison Break

Landmine Ketchup

Panasonic Vaccum

Karate Club

Patricia Cornwell

Ford F-150

Meralco

Breast Cancer Asia

Forma Total Gym

Tattooed Mirror

Dirty Cards

Skin Cancer Towel

Cesviamo Stop Aids

Copenhagen Zoo

Twilight: Outdoor Vampire Victims

Lynx Schedule

Unicef Turn Soldiers Back Into Children

Kukkiwon World Taekwondo Headquarters

Apple Calendar

Alfa Romeo

Alzheimer’s Hamburg

Land Rover

Citroen

Alfa Romeo

Sweet And Lovely Style For You

Shumensko

First Hug

Jump! 15th Birthday Magazine Ad

Toyota Yaris

Dog Training

Skin Cancer

Mortien

WWF

Keskin Rims

Indonesian Railways

Unicef

Hung

Sporting Association For The Disabled

Car Screech

Cover Girl Lash Blast

USO Exhaust Systems

Nivea Bench

ID&T Proper White

Dos En Uno Balloon

Hung

Stihl Leaf Blowers

Fitness World

Go Back To Pompeii

Axe Effect

Swiss Cancer Foundation

Studio Universal Calendar

Its Ur Call

Wong Dog Food

Anti Corruption Soap

Grand Prix UV Protector

Plastic Pollution Coalition

Ariel

Flying Car

Lenor

King Kong 3D

Ford Mustang

Companhia Athletica Calendar

Lipton Clear Green

Skoda

Alan Wake

Dinosaurs Alive

Save The Trees

What do you think of these examples? Let us know by commenting be low! Be sure to share it with your friends if you enjoyed this set!

email

About Ryan Lum

Ryan Lum is the founder and editor of Creative Guerrilla Marketing. He is passionate about creative marketing, social media and design. Connect with him on LinkedIn or Twitter

View all posts by Ryan Lum →

We Recommend

Guerrilla Marketing To Obtain Your Next Job Interview

Norte Beer: With / Without Photoblocker

The Great Divide: Traditional and Modern Marketing Techniques at Odds

Lipton's Tea-mometer - A Thermo Activated Vending Machine!

http://www.redtrousers.net Redtrousers

Just generally awesome stuff. Great post. I had a hundred favourites.
beatrice

love these!
http://twitter.com/MichieLQY Michelle Leong

thanks for posting:D it is awesome. I love the Shark Bites !
http://twitter.com/MichieLQY Michelle Leong

thanks for posting:D it is awesome. I love the Shark Bites !
Champu

this whole thing is a waste of time. it sucks!
http://rollingoffers.com RollingOffers.com

More great examples, fantastic

Tony
http://twitter.com/db_design dbdesign

These are amazing! Makes me wish I was this clever.
Info

Love these there are some really incredible and thought provoking examples!! Enjoyed seeing them all in one place thanks for sharing my company http://www.brandspankingnuu.com loves things like this its what we live for
Pingback: Rapid Purple » Embrace Non Traditional Marketing
Jim

A nice jolt of creativity in the middle of my day. Nice to see it still exists and that strategy, which is my passion, still rules over cleverness for the sake of cleverness.
Pingback: Guerrilla Marketing «
Mistafeeney

street art for rise of the planet of the apes
Pingback: Každodenná inšpirácia 1 : digitalldesign.sk – blog
Amit

Its amazing!!!!!!!!!
Florencia

amazing!!! can I share it??!
Pingback: Ideas | A blog by 76.
Matthew

if anyone wants to make some $ coming up with a concept for my company Ponchillow. find us online and send an email. we are in sky mall and looking to be featured on the Ellen Show and Good day la soon this month.
Shadi

These are amazing!
Pingback: Die Guerrilla Show | Guerrilla-Marketing Podcast auf Radio4SEO
Pingback: Visual Candy | Pearltrees
Pingback: Final Project: Final Thoughts | theresarollison.com
Pingback: Using Guerilla Marketing to Advertise Your Listings | The Rental Standard
http://www.tourist-destinations.com/ Tourist Destinations

Wonderful ideas for people planning to start small business. Low cost, great results.
Pingback: How to Advertise in a Saturated Market
http://www.StepByStepMarketing.com/ Sean Carty

The Shark Week one scares me…which I guess is the whole point!
joyart

thanks for posting!
http://www.gokhancelik.net/ Gökhan

Thanks, amazing.
Joey Lewis

I had at least 20 favorites. Really great stuff.
Pingback: ทำอย่างไร ถึงจะสร้างความแตกต่างทางการตลา�
Pingback: What the Olympics Can Teach Us About Integrated Marketing, Marketing - Buy Real Marketing Blog
Cloveradvertising

Amazing ads …. this is called guerrilla marketing ..?
http://rosequartzmeaning.org/ Rose

Wow the zoo one on the bus is my favourite. Most are really good though!!
Pingback: Guerrilla Marketing: An innovative way to market! « Mozambikesblog
Bindu Gopinath

amazing work!
too cool for da pool stuff

A WHAT??!!!!
angryness

WHO ARE YOU!!!
mister cool

Better then you :)
Pingback: Diigo posts 09/10/2012 (p.m.) « hyperspace discoveries
Pingback: Why PR Is For Me! | Claire M. Robinson
Pingback: Changing Advertising « Mary Cathrine
Pingback: Why PR is For Me! | Claire M. Robinson
Srinivas

Brilliant Article Ryan :)
BURKAY

Awasome ! thank a lottttttt
Pingback: czas zmienić samochód? | nudynapudy.pl
Pingback: Low (and No) Cost Community Marketing to Set Your Business Apart | TomorrowsTrends
Pingback: Brainstorming and Research | Kai Cauchi CMT3331 Coursework 3
Pingback: Presentation Information | GD3091notes
Pingback: Research on Marketing Campains | Kai Cauchi CMT3331 Coursework 3
http://entertainmentmesh.com/ Zavera Farid

Axe effect!!!!
Pingback: How to Advertise in a Saturated Market - OnPulse Media | OnPulse Media
Pingback: 4 Common Traits Of Guerrilla Marketing Campaigns | Resource Centre
Pingback: Guerilla Marketing | emiliainno58
Pingback: #3 Research on Marketing Campaigns + Product Selection | Premium Supplements - CONCERG
Pingback: Guerilla Marketing – Nivea | Advertising Journal
Dave L

Great list, but as some of the photos are very small, how about posting the links to these photos too?
Pingback: Putting the Pow in Your Pull Marketing - Blog - Going Viral With Your Advertising Message
Pingback: Guerilla Marketing: Less is more | Scott from Scotland.
Pingback: Boost Signs & Graphics (Print209.com) Blog+web
Pingback: Marketing Methods | The Great Startup WikiThe Great Startup Wiki
Julia

great posting!!!! Thanks a lot
Pingback: Thinking Outside the Box | Blogorati.net
Pingback: Orlando Ad Agency | Branding & Marketing Orlando » Guerrilla Marketing: Its not totally bananas. | TCreative
http://milano.bbakeca.com/ BBakeca

Amazing! Thanks for sharing!
Jesse

While I love looking at this type of marketing to get inspiration – I often find myself questioning execution. As in, how would the Prison Break promo cake work? Dinosaurs Alive one is smart, but details within it can be easily washed away in rain/wind. These ideas are all very creative…some just make me question their efficacy of ROI.
Pingback: Guerilla Marketing – an Alternative Marketing Strategy! | Be Aware, Marketing Is Everywhere!
Pingback: Guerrilla Marketing Strategies for Your Small Business - Everything about Accounting
Pingback: Guerilla Marketing #guerilla-marketing | A Listly List
Pingback: gibert » Guerrilla. | nuestra pasión son las marcas
Pingback: Guerrilla Marketing and the Art of Smart Rock n Roll Promotion | PHILAmarketing
Pingback: Start the Conversation | Keep It Consistent Stupid
Dinh Tran

with $5 for marketing . I think can’t. But you can start marketing on Social or internet.
http://www.ebookandyou.com
Pingback: Guerrilla Marketing | PowerText
Britton

in guerrilla marketing you continually replace the ads. its not that you put it in one place then it disappears , you continue put them everywhere in most cases.
Pingback: PPC BlogBrand & Google Adwords: Using TV Ads to Generate Search Volume + Build Brands ~ PPC Blog
Pingback: Planificación de Medios | Más de 200 Campañas de Marketing de Guerrilla por la red

Subscribe

Recommend on Google

Follow @cguerrillamblog

Subscribe via Email

What's Hot Today

122 Must See Guerilla Marketing Examples posted on June 28, 2010
Life’s too short for the wrong job Marketing Campaign posted on March 18, 2011
How Your Business Can Improve Its Marketing posted on December 6, 2013

Top Articles

About Creative Guerrilla Marketing

Creative Guerrilla Marketing was founded in 2009, as a weblog dedicated to Guerrilla Marketing ( or Guerilla Marketing, Guerilla Marketing, Gorilla Marketing ), Viral Marketing ( Viral Advertising, Viral Videos ), Ambient Advertising, Outdoor Advertising, and general Advertising and Marketing Campaign Examples.

Categories

© 2013 Creative Guerrilla Marketing. All rights reserved.
Terms of Use