20 Amazingly Branded Company Facebook Timeline Pages

20 Amazingly Branded Company Facebook Timeline Pages
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20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

If you haven’t heard, Facebook recently released the Timeline update for brands and companies. As of Wednesday, brands have been given the opportunity to opt in to the new redesign and explore the new features. If you’re unfamiliar with the new features, here is a brief breakdown:


1) Updated Look

  • Mimics Timeline for personal pages
  • Cover photo allows more branding
  • 4 ‘featured’ tabs
  • Create milestones and featured posts
  • On-page analytics
2) Reduces Tab Visibility
  • No more left column of tab links.
  • Only displays 4 ‘featured’ tabs at the top.
  • Tabs will now be ‘above the fold’
3) No Default Landing Page
  • If a user has or hasn’t ‘liked’ your page, they will still land on the same design.
  • Ability to ‘pin’ certain posts to the top to make the ‘sticky’
4) Current Tab Content and Apps Are Outdated
  • The new pixel layout is 810px and is no longer the 520px width
  • Brand Page icons are now 111×74

Read more about the pros and cons here.

Now if you are convinced to convert and try the new Facebook Timeline for Brands, be sure to make the experience memorable! Below are some of the best branded Facebook Timeline pages for brands we’ve seen. It’s only the beginning!

1) Sharpie

Although they haven’t updated their tabs, the cover photo makes a huge impact and inspires their customers to “grab a Sharpie product and make something already!”
20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

2) Fanta

Fanta really jumped on the band wagon as it seems they had practice with the personal timeline. The page profile picture integrates very well with the cover photo. The movement and color really leads the eye. They are using the ‘pinned post’ feature which is nice to see. Their featured tabs are branded and look clean! Good job!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

3) Starbucks

This brand went with a creative ‘instagram’ look and feel. More importantly they branded their featured tabs to look very clean and simple.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

4) Lexus

Lexus dawns a very sleek look by using darker colors that emphasize the cover photo. The featured tabs as well branded and designed to look elegant and modern.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

5) Manchester United

What a great cover photo that really gets the fans excited! The brand profile picture is also very clean and looks good on the page.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

6) Dove

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

7) Madonna

Using one of her album covers as her cover photo brings a lot of vibrant colors to her page. She also pins her latest music video to get people excited!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

8) Coca-Cola

Yea, you’ve probably seen this on every other article about Facebook Timeline Examples, but there is a reason. This brand gets it!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

9) Nike

Their page dawns a very energetic and dramatic cover photo to get people excited. Instead of using the “pin”, they “feature” a certain article to make it span across the whole page. Great for high quality photography or video sharing!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

10) Toyota

Great use of the featured tabs and arrangement!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

11) Facebook

Of course you have to include the makers!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

12) Walmart

Loved the use of the boxes in the cover photo as it really leads the eye to the brand logo! It’s also nice they include a way to leave feedback.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

13) Macy’s

Loved the fact they try to include their fans in the ‘pinned’ post. The brand asks their customers to “upload a pic of your favorite Macy’s memory right here on Facebook. Don’t forget to include the date!” Great engagement strategy.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

14) Red Bull

Another one that you’ve probably already have seen. It’s high energy and they engage their audience well. Play a game with the Timeline!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

15) Livestrong

Loved this implementation as it all ‘fits’. The cover photo even interacts with the last featured tab! This is definitely one of my favorites as it is very well branded.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

16) The New York Times

Really nice cover photo that brings your back to the people and the life of journalism. Also a very bold page profile picture!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

17) Today Show

Simple and to the point. Profile photo is clean and the cover photo is simple.

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

18) GoPro

High action, simple profile photo and wonderful product. Love the fact that they ‘pin’ featured videos of the day!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

19) People.com

Good thing they feature people on the cover photo!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

20) Gatorade

High intensity, dramatic photos and all around amazing!

20 Amazingly Branded Company Facebook Timeline Pages Guerrilla Marketing Photo

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Ryan Lum is the founder and editor of Creative Guerrilla Marketing. He is passionate about creative marketing, social media and design. Connect with him on LinkedIn,Twitter or Google+